Month: September 2023

JustGiving to revolutionise fundraising with the integration of Generative AI

Stuart Mitchell

JustGiving is set to become the first UK leading fundraising platform to offer generative AI technology to help people create compelling fundraising pages in a matter of seconds. This groundbreaking development is expected to benefit more than 20,000 charities by enabling fundraisers to quickly and easily create and share their personal stories. On JustGiving, more than 850,000 fundraising pages were created last year and of these, around one third (35%) of fundraisers chose to use the platform’s pre-written content instead of writing their own individual stories. Research conducted by JustGiving…

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New roadmap launches long-term effort to make $125 billion sector sustainable

Stuart Mitchell

Members of the Royal Society of Chemistry (RSC) taskforce have unveiled a roadmap to scale up biodegradable alternatives to polymers in liquid formulations (PLFs) while improving circular infrastructure. Below is the announcement from their website: Millions of everyday household products could be made more sustainable in just seven years as we launch our roadmap to make key ingredients biodegradable. A new report, The PLFs Revolution: Our 2040 roadmap for sustainable polymers in liquid formulations, provides a blueprint for how we can achieve the industry-wide change needed to make polymers in liquid…

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New hospital laundry system could help phase out single-use PPE

Stuart Mitchell

Circular economy experts have made it easier for hospitals to use reusable forms of PPE with the development of a new ‘modular laundry system’. St Michael’s Hospital in Hayle, Cornwall, is the first to process its reusable facemasks, surgical gowns, operating theatre drapes and other PPE items through the new laundry system, which is located in the Newham business district in Truro. It was developed by sustainable medical textiles firm Revolution-Zero led by Dr Tom Dawson, a Visiting Research Fellow at the University of Exeter Business School, and funded through…

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Sky brings TV and digital closer together with new Search Behaviour Targeting

Stuart Mitchell

Sky Media, the advertising sales arm of Sky, has announced new Search Behaviour targeting capability for the AdSmart addressable platform. Driven by wider industry demand to bring digital and TV campaigns closer together, Search Behaviour attributes allows brands for the first time to target audiences based on specific online search behaviours including frequency and intent. Using search data categorised by frequency and intent, which is then matched to Sky’s first party data – advertisers can engage audiences who are in market and actively searching for products and services. Leveraged through…

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Pizza Pilgrims unites with Zero Carbon Forum

Stuart Mitchell

Pizza Pilgrims has joined Zero Carbon Forum to accelerate its progress to net zero, and share its sustainability insight and learnings across the sector.   One of the biggest challenges that pizza companies face is how to address the environmental impact of dairy production, which can contribute significant greenhouse gas emissions. The forum is bringing pizza restaurants together from across the UK to tackle the issue, including Pizza Hut, Pizza Express and Azzurri Group, working with Dairy UK as part of the forum’s Dairy Action Group, to understand the UK footprint…

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