Day: 20 October 2023

Apple unveils its first carbon neutral products

Stuart Mitchell

Apple recently announced its first-ever carbon neutral products in the all-new Apple Watch lineup. Innovations in design and clean energy have driven dramatic reductions in product emissions of over 75 percent for each carbon neutral Apple Watch.1 This milestone marks a major step in the company’s journey toward its ambitious Apple 2030 goal to make every product carbon neutral by the end of the decade, including the entire global supply chain and the lifetime use of every device Apple makes. As part of Apple 2030 and the company’s broader environmental…

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California’s first-in-the-nation climate disclosure legislation sets new standard for corporate transparency

Stuart Mitchell

Ceres applauds the California State Assembly for voting to approve first-in-the-nation transparency into the climate impacts of the largest corporations for investors, consumers, employees, and communities.  The Assembly today passed the first of two proposed bills related to corporate climate disclosure: SB 253, which will require companies that do business in California and earn at least $1 billion annually to report climate pollution across their supply and value chains. The Assembly is expected to vote later this week on the second bill, SB 261, which will require companies with revenue…

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NSC Groundbreaking Study on New Value of Safety: Transforming Modern Workplace Health & Wellbeing

Stuart Mitchell

The National Safety Council, in collaboration with Lloyd’s Register Foundation, is proud to unveil a groundbreaking report, New Value of Safety in a Changing World, which underscores the importance of embracing modern safety approaches and the profound impact of environment, health and safety initiatives on organizations and society at large. The report dives into the interconnectedness of safety, sustainability and societal responsibility, marking a significant step forward in contemporary workplace safety.   “Feeling and being safe is a fundamental condition for our wellbeing but health and safety interventions in the…

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Allen Media Group Honored with 2023 Catalyst Award for Exceptional Support of Ad Council’s Project Roadblock

Stuart Mitchell

Allen Media Group (AMG) received the 2023 Catalyst Award for their outstanding support of Ad Council public service campaigns over the past year, particularly their dedication to the anti-buzzed driving campaign, Project Roadblock. This year marks the 20th anniversary of Project Roadblock, a critical initiative aimed at reducing drunk driving fatalities during the holiday season. The Ad Council’s Catalyst Award, presented annually, recognizes communications companies that play a pivotal role in advancing meaningful social change through strategic programs. Allen Media Group has consistently demonstrated their dedication to this mission by…

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CAP – Don’t pay the price for your “Free Trials” advertising

Stuart Mitchell

The ASA/CAP have released a post called: Don’t pay the price for your “Free Trials” advertising. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. So, you have a great product or service, and you want to attract new customers? “Free trials” offers, or subscription models offer a great incentive for consumers to try things out. There has been a huge rise in “free trials”…

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