Day: 5 July 2024

Entries into 2024 IPA Effectiveness Awards hit 32-year high

Stuart Mitchell

Seventy-nine case studies have been entered into the prestigious IPA Effectiveness Awards 2024, marking the highest number of entries since 1992. The 48 single and 31 joint case studies represent over £6bn of marketing spend from brands as varied as Heinz, the BBC and the US Army and span local, regional and global marketing communications from seven different markets around the world including Europe, Australia, New Zealand, and the USA. They also represent sectors ranging from Government and charity to FMCG, media, telecoms, and financial services. Chair of Judges Catherine…

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UNESCO and UNICEF call for building strong foundations for health and well-being in primary school

Stuart Mitchell

At a global symposium organized in Lusaka recently, UNESCO and UNICEF launched four co-published technical briefs as part of Building strong foundations – a new initiative by UNESCO that aims to help children stay in school, keep safe, and grow up healthy to lead thriving lives. The new initiative benefitting learners aged 5-12 in primary school was launched at an international symposium in Lusaka, Zambia, in the presence of Felix Mutati, Zambia’s Minister of Technology and Science and acting Minister of Education, Stefania Giannini, UNESCO Assistant-Director General for Education, Robert…

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Nike Signs First Refugee Athlete, Continues Collaboration with Olympic Refuge Foundation

Stuart Mitchell

Nike is pleased to announce the signing of boxer Cindy Ngamba, a member of the IOC Refugee Olympic Team Paris 2024. Cindy, who joined Nike’s athlete roster in March, left her birth country of Cameroon at 11 years old. She now resides and trains in the United Kingdom, where she’s a three-time national boxing champion and a coach for young athletes. “Being refugee athletes, we are like any other athlete. The only difference is that we have a different paper or different citizenship,” Cindy says. “The moment I realized boxing…

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The National Lottery Community Fund announces largest expansion in its funding for 30 years

Stuart Mitchell

The National Lottery Community Fund, the largest community funder in the UK, has today unveiled bold new three-year ambitions to support what matters most to communities across the UK, including: More than 50% of all grants will go to communities experiencing greatest poverty and disadvantage. At least 15% of funding will go to environmental sustainability projects. The largest expansion of grassroots funding in three decades, with a target of reaching more than 80% of areas across the UK. The primary focus of more than 90% of grants is on one…

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70% of organisations lack the capability to track carbon emissions in their supply chain, according to data from visibility platform Beacon

Stuart Mitchell

Beacon, the supply chain visibility and collaboration platform, has released its 2024 Supply Chain Visibility Capabilities Report examining the progress organisations are making on improving supply chain visibility. The company has also launched ‘Beacon PowerScore’, a quick and comprehensive way to assess and benchmark your supply chain visibility capabilities against similar companies.  75 supply chain and logistics professionals were presented a series of true or false statements to understand their capabilities as it relates to three general themes of visibility: tracking, analytics and collaboration.  Some key takeaways include:  An overwhelming…

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