March 11, 2026 | Ethical Marketing News

IPA adds to England and Wales leadership team

March 11, 2026February 25, 2026 Stuart Mitchell

Sue Benson will serve as IPA Chair for England and Wales, while Gemma Longfellow has been named as the IPA City Head for Manchester and the North West. As IPA Chair for England & Wales, Sue will act as a figurehead for IPA member agencies in England (outside London) and in Wales, working closely with the team of IPA City Heads to champion the outstanding talent in the advertising community and support Karen Martin’s agenda to reaffirm the power of creativity as IPA President. Since 2023, Sue has served as…

Creators face projected global revenue losses of up to 24% by 2028, new UNESCO report shows

March 11, 2026February 24, 2026 Stuart Mitchell

UNESCO has just launched the latest edition of its flagship report Re|Shaping Policies for Creativity, which analyses a rapidly evolving cultural landscape shaped by digital transformation, Artificial Intelligence (AI), shifting global trade dynamics, and mounting threats to artistic freedom. A global monitoring report with data from over 120 countries, it points out the need for stronger policies to protect creators from widening inequalities. UNESCO’s Re|Shaping Policies for Creativity, a decade‑long global benchmark, calls for renewed and strengthened support for artists and cultural professionals as AI and digital transformations reshape the…