Day: 11 June 2026

UMB Bank commits $1 million to Huntsman Mental Health Foundation

Stuart Mitchell

Huntsman Mental Health Foundation recently announced UMB Bank as its newest corporate fundraising partner through a gift of $1 million over the next four years. This generous donation from UMB Bank and The UMB Financial Corporation Charitable Foundation will support the work of transforming the way the world understands, treats and heals mental illness. The funds will benefit the Huntsman Mental Health Institute’s efforts to provide science-backed mental health treatment and conduct groundbreaking research. “The work of transforming mental health involves passionate people from all types of companies and communities…

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Sustainable cities index enhanced through new ‘systems map’

Stuart Mitchell

University of Exeter research is being used to enhance the world’s only annual sustainability tourism and events benchmark since 2025. The GDS-Index is a trusted performance improvement programme to assess and accelerate the progress of a destination’s regenerative journey across four interconnected areas: environmental, social, supplier and destination management performance. It measures, benchmarks, and enhances the sustainability strategies, action plans, and initiatives of approximately 100 destination management organisations, municipal authorities, and their tourism supply chains. A dedicated mapping tool, developed by University of Exeter researchers, helps transform the GDS-Index by…

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Searches for Digital PR rise as brands warned not to confuse earned media with paid link schemes

Stuart Mitchell

New search trend data shows growing demand for Digital PR as online brands look beyond traditional link building and try to build authority in search, media and AI-powered discovery Searches for “Digital PR” have risen by 192% in the past year, reaching 383,000 searches in the past month, according to Google search trend data analysed by Cupid PR. The sharp rise suggests more brands, founders and marketing teams are trying to understand how Digital PR fits into SEO at a time when search visibility is becoming harder to win through…

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Eight major blockers prevent CMOs from closing the gap between brand and performance advertising to drive greater impact

Stuart Mitchell

There is a “say-do gap” in advertising: most marketers know the theory of effectiveness, but struggle to apply it. WARC and a coalition of effectiveness experts have identified eight major blockers for marketers to overcome as they seek to close this gap.   Spanning cultural, procedural and structural misalignments, these barriers undermine effective advertising by preventing marketers from implementing evidence-based principles, such as those demonstrated in the landmark study The Multiplier Effect, released last year.  From a disconnect between the CMO and the C-Suite on the role of brand-building, CEO and…

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Natcap integrates RepRisk Data to Deliver Science-Based Intelligence on Nature-Related Transition Risks

Stuart Mitchell

Natcap, the nature intelligence platform spun out of the University of Oxford, today announced the integration of RepRisk data to provide corporations and financial institutions with a comprehensive solution for measuring and managing nature-related transition risks. As global regulatory mandates like the EU’s CSRD and frameworks such as the TNFD come into force, the sector is shifting its focus toward “double materiality.” This data integration enables organisations to disclose not only their physical dependencies on nature but also their transition risks—specifically the reputational, legal, and regulatory threats stemming from environmental…

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