Day: 21 June 2026

Uber Eats and Special US Earn Top Honor at 2026 Effie Awards United States Gala with a Grand Effie Win for “Football is for Food”

Stuart Mitchell

The most effective marketing work in the United States was honored tonight at the 2026 Effie Awards US Gala, held in New York City, recognizing campaigns that delivered measurable business results through bold strategy, creative effectiveness, and cultural relevance. Uber Eats and Special US – along with PHD, O Positive, Exile and Pariah- took home the Grand Effie, the award recognizing the year’s most effective marketing effort, for their “Football is for Food” campaign.  At a time when sports marketing is more crowded than ever, Uber Eats transformed football fandom…

Read More

New US$9.8 million initiative to boost climate resilience through Ethiopia’s Green Legacy

Stuart Mitchell

Ethiopia is scaling up nature-based solutions to tackle the growing impacts of climate change, with the launch of a new US$ 9.8 million project supported by the Least Developed Countries Fund of the Global Environment Facility and implemented by the United Nations Environment Programme (UNEP). Scaling up the Green Legacy Initiative best practices to enhance the climate resilience of smallholder farmers and vulnerable groups in Ethiopia will strengthen the resilience of vulnerable communities by expanding ecosystem-based adaptation approaches across the country, in a way that prepares for the future climate. “Restoration…

Read More

HRC Joins Over 40 Organizations File Comment with the FCC Opposing Content Ratings for LGBTQ Characters and Stories on TV

Stuart Mitchell

Advocates for Trans Equality, GLAAD, the Human Rights Campaign (HRC), the National Women’s Law Center Action Fund, and PFLAG National today filed a public comment to the Federal Communications Commission (FCC) on behalf of more than 40 organizations. The comment responds to a recent FCC Public Notice to consider a new rating system that would require a “warning label” before family television shows that include LGBTQ characters, stories, or themes, even in programs currently rated as appropriate for all ages. The FCC Public Notice, released on April 22, asks Americans to submit…

Read More

New ‘brain hearing’ test could transform early dementia diagnosis, study shows 

Stuart Mitchell

A hearing test measuring how the brain processes sound, rather than how well the ears detect it, could help diagnose dementia, according to researchers at the UCL Queen Square Institute of Neurology Dementia Research Centre.   How does the test work? The nonverbal ‘brain hearing’ test asks people to identify one sound played into one ear while a different sound is played into the other. The task reveals how effectively the brain separates and interprets competing noises, such as when in a busy environment like a restaurant.   The study was funded by Alzheimer’s Society and involved…

Read More

CAP – Charm Over Alarm: make sure your ads for dating services don’t give the ick

Stuart Mitchell

The ASA/CAP have released a post called: Charm Over Alarm: make sure your ads for dating services don’t give the ick but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Since their inception, dating apps and websites have transformed the dating landscape and continue to be used by many in their search for love. We’ve pulled together some top tips to help ensure that your ads make a good first impression rather than raise…

Read More