Day: 26 June 2026

UNICEF turns the world’s most passive habit into an act of generosity with “Sleep Aid for UNICEF”

Stuart Mitchell

Creative brand studio SEK (part of Grey) and UNICEF Finland recently launch Sleep Aid for UNICEF, an ambient album designed to help people fall asleep, with streaming royalties going to UNICEF’s work for children. The premise is simple: press play, fall asleep, do good. Finns are among Europe’s most sleep-deprived populations. Research shows that insomnia symptoms affect more than a third of Finnish adults: insomnia diagnoses are 1.5–2 times more prevalent in Finland than in comparable European countries. The trend is similar globally: a 2025 survey from the American Academy…

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British climate tech UNDO reaches carbon removal measurement breakthrough

Stuart Mitchell

UNDO, a world-leading carbon removal company, announces a new research paper co-authored with scientists from Newcastle University and The James Hutton Institute. Published by Cambridge University Press, the paper explores UNDO’s patent-pending measurement technique, SATuration-Centrifugation (SAT-C), which is designed to support the global scaling of enhanced rock weathering across diverse climates, seasons and soil types.  The pioneering research is supported by a collaboration with McLaren Racing’s Accelerator programme, whose engineers are helping to prototype next-generation field equipment designed for year-round deployment by applying their racing mindset and F1 know-how to…

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Asma Khan to chair Sodexo Stop Hunger Foundation’s new Community Advisory Board

Stuart Mitchell

Asma Khan, patron of the Sodexo Stop Hunger Foundation, will chair a new Community Advisory Board strengthening the Foundation’s commitment to delivering meaningful impact for local communities across the UK and Ireland. As the Foundation’s first patron, Asma has inspired Sodexo colleagues to support projects tackling the root causes of food insecurity, including skills development, access to resources and community empowerment. Over the past year, she has also spent time volunteering with partners such as Trussell and CoFarm, gaining first-hand insight into the immediate realities of food insecurity and the…

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CIM to host 2026 CIM Wales Marketing Forum

Stuart Mitchell

 The Chartered Institute of Marketing (CIM) returns to Cardiff to host the CIM Wales Marketing Forum this July.  The 2026 event, which is sponsored by Hello Starling and takes place on Wednesday 1st July, will be hosted at the Cardiff City Stadium and will focus on looking ahead to a challenging but exciting future in the marketing sector.  Several questions will be tackled at the event to provide marketers with insight they can use to implement in their day-to-day role, including:  How can a brand continue to achieve impactful marketing through successful creative campaigns?  How can feedback and insights empower brands to fully understand customer experience?  …

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