Category: Industry News

CAP – Learning to ensure your advertising is compliant

Stuart Mitchell

The ASA/CAP have released a post called: Learning to ensure your advertising is compliant. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Learning to ensure your advertising is compliant 24 January was the UN International Day of Education,  which celebrates education worldwide by promoting the idea that education plays a key role in building sustainable and resilient societies. In this article, to mark International Day of Education, we…

Read More

ASA – Keep your “free” claims problem-free

Stuart Mitchell

The ASA/CAP have released a post called:  Keep your “free” claims problem-free. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. The Codes state that marketers must not use the term “free”, or similar, to describe a product if consumers have to pay anything other than the unavoidable cost of responding and collecting or paying for delivery of the item.  While this may seem simple, it is…

Read More

CAP – How to avoid regulatory heartbreak this Valentine’s Day

Stuart Mitchell

The ASA/CAP have released a post called: How to avoid regulatory heartbreak this Valentine’s Day. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Valentine’s Day is nearly upon us. It’s that time of year when the world turns shades of pink and red, when January sales become Valentine’s Day promotions, dating apps compete to be the most attractive, and alcohol advertisers get into the Valentine’s…

Read More

CAP – Weight-loss and detoxing: Cut out the bad stuff and ensure a balanced diet of responsibility and evidence

Stuart Mitchell

The ASA/CAP have released a post called: CAP – Weight-loss and detoxing: Cut out the bad stuff and ensure a balanced diet of responsibility and evidence. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Hot on the heels of Christmas festivities, comes the New Year and renewed commitments to a moderate lifestyle. Marketers keen to promote weight-loss products and regimes should take care to…

Read More

CIPR 2022 Excellence Awards launched and open for entries

Stuart Mitchell

Entries have opened for the 2022 CIPR Excellence Awards – the PR industry’s most prestigious celebration of creativity and best practice from across the world. Now in their 38th year, the CIPR’s flagship Excellence Awards celebrate the very best individuals, teams, and campaigns over the last year. There are 32 categories to enter including the new ‘Best Podcast Award’ category. The dates to enter the Excellence Awards 2021 are: 8 February – Earlybird entries close 22 February – Standard entries close 1 March – Final entries close 31 March – Shortlist announcement…

Read More