Glastonbury Festival teams up with WaterAid and Hey Girls to ensure a bloody good time and period dignity for all

A new WaterAid survey has found that 4 in 5 (86%) respondents have planned their activities around their period, while over a third (37%) say they wouldn’t feel comfortable having their period at an outdoor event. This survey comes as the international charity teams up with Glastonbury Festival and period product social enterprise Hey Girls to help people manage their period with dignity at the festival and around the world.

The survey of 2,000 people who are menstruating or have menstruated in the last year found that nearly half (49%) are more conscious of being due their period during the summer while 28% have considered changing their plans because they were due to get their period close to or at an outdoor event. 

Announced today, WaterAid will provide new period-proud stations at four of its women’s urinals offering a private space equipped with sinks, warm water and soap to clean reusable products – a Glastonbury-first that will help people have a choice about how they manage their period.  

The polling also revealed that almost 1 in 5 (19%) respondents have changed plans due to being due on their period at an event, while and 27% have unexpectedly got their period while at an event. The study found there are a number of ways respondents would feel more comfortable managing their period at events including the offer of free period products (59%), female only toilets (62%) and wash stations (40%).

Thanks to this year’s new period partnership, Glastonbury goers need not worry as those who are caught short can pick up free products at WaterAid’s women’s urinals and information points across Worthy Farm.

Jane Healy, Sanitation Manager, Glastonbury Festival said:

“Around 17,000 people will have their period at the Festival4, but that shouldn’t hold anyone back from having a great week. We hope the new period proud spaces and the free period products on offer will help people manage their period with dignity and let them continue to have a bloody good time!”

Through purchasing the period products from Hey Girls, Glastonbury is helping fund the fight to eradicate period poverty in the UK. 3 in 4 (76%) respondents think period products are too expensive, while over a quarter (26%) worry about struggling to afford period products in the future.

Additionally, the period products available at the Festival will be made from sustainable and organic disposable material. Almost two thirds (65%) of respondents of the survey say the environmental impact of period products is concerning and over half (56%) would like to learn how to manage their periods more sustainably.

Kate Smith, Co-Founder/Director, Hey Girls said:

“We are so excited to be working with Glastonbury Festival and WaterAid to help put a stop to period worries and stigma while at the event. Not only will the spaces and sustainable products support those at the event itself, but the partnership will also support people experiencing period poverty around the UK, through our buy one give one scheme.  

“We believe access to period products and education is a human right, not a privilege and we are aiming to bring an end to period poverty in the UK through conversation, collaboration, and a lot of hard work.”  

Good menstrual health for all is vital to achieve gender equality across the world. The partnership between Glastonbury Festival, Hey Girls and WaterAid is helping to tackle period taboos while raising awareness about the importance of clean water, safe spaces and ending period poverty.

Jennie York, Executive Director of Communications and Fundraising, WaterAid, said:

“Globally, more than 500 million people – that’s a quarter of everyone who menstruates – don’t have the resources they need to manage their period5. This doesn’t only impact their dignity, it can have far-reaching impacts that put women and girls at a disadvantage throughout their lives. Many simply have no choice but to stay home every month, missing out on vital opportunities like going to school and earning a living – impacting their futures.

“WaterAid is calling on governments to prioritise the needs of women and girls globally and ensure access to period friendly toilets and clean water – their fundamental human right – along with menstrual health information and support to manage their periods hygienically and with dignity.”

WaterAid works in schools and communities globally to ensure people have practical information on menstrual health and hygiene as well as access to decent toilet facilities and safe, affordable products including guidance on how to make their own reusable materials and how to use menstrual materials safely. WaterAid also campaigns on an international scale to break down the stigma surrounding periods and ensure menstrual health is included in policies, programmes and related budgets so people get the support they need.

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