PRCA supports Business in the Community’s Equal Lives research

The PRCA has welcomed and supported Business in the Community’s Equal Lives research project, in partnership with Santander UK.

Equal Lives aims to benefit men, women, and businesses. By enabling both men and women to take a more equal share in caring responsibilities, women’s progress in the workplace is supported.

The research into balancing work and care can be completed by any man employed or self-employed in the UK over the age of 18 and any woman employed or self-employed in the UK over the age of 18 with caring responsibilities of a child or adult. Business in the Community will be using the results from the survey to develop best practice guidance for businesses to better support their employees who have caring responsibilities.

The online survey can be accessed here.

The deadline for responding is 11th May, 2018. It takes around 15 minutes and is completely anonymous.

The PRCA’s work on gender pay gaps can be viewed here.

Francis Ingham MPRCA, Director General, PRCA, said: “We need actions not words on gender equality. If the PR and communications industry is to continue to attract the very best talent, we need to examine how cultural norms about caring responsibilities are holding people back and change the situation accordingly.

“Business in the Community’s Equal Lives research project is to be commended and I would encourage both female and male PR and communications practitioners to make their voices heard.”


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