Search Results for: advanced

Dow and Mura Technology announce partnership to scale game-changing new advanced recycling solution for plastics

Stuart Mitchell

Dow, and Mura Technology, the global pioneer of an advanced plastic recycling solution, have announced a partnership to help keep plastic waste out of the environment. The collaboration will support the rapid scaling of Mura’s new HydroPRS™ (Hydrothermal Plastic Recycling Solution) advanced recycling process aimed at preventing plastic and carbon from entering the natural environment while creating the feedstocks for a sustainable, circular plastics economy. The deal marks an important step in Dow’s commitment to advance a circular economy for plastics and keep plastic waste from entering the environment. The…

Amazon Donates $15 Million to Code.org to Create New Equity-Minded Advanced Placement Computer Science Curriculum to Help High School Students in Underserved Communities Excel in Tech

Stuart Mitchell

Amazon has announced a $15 million donation from Amazon Future Engineer to nonprofit Code.org to support the development and launch of a new equity-minded Advanced Placement computer science programming curriculum. The new curriculum will teach students the same tools and concepts as the existing AP Computer Science A (AP CSA) course, and it will be built inclusively to take into account the unique cultural perspectives, interests, and experiences of Black, Latino, Native American (BLNA), and other minority students. By using a research-backed and culturally responsive approach to teaching in the curriculum,…

Industry heavyweights behind new Advanced Certificate in Effectiveness

Stuart Mitchell

Leading experts in marketing effectiveness, including Richard Shotton and Tom Roach, have helped the IPA develop a brand new effectiveness qualification, the Advanced Certificate in Effectiveness, to reflect the needs of the industry in 2020. The new qualification was formally launched in a panel during the EffWorks Global 2020 Conference. The Advanced Certificate in Effectiveness replaces the IPA Eff Test, as the gold standard in marketing effectiveness learning and is made up of 35 hours of online learning and assessed through a two-hour online exam. Successful candidates will earn three…

Mars releases Cocoa for Generations 2024 Progress Report

Stuart Mitchell

The report highlights the progress we’ve made in helping create a more modern, inclusive and sustainable cocoa ecosystem. From the crunchy, chewy goodness of SNICKERS® to the dark chocolate drizzled over a KIND® bar, cocoa is a cornerstone of our company. In fact, we’ve been using cocoa from around the globe to make our iconic lineup of chocolate brands for over 100 years. We recognize our role in the global cocoa industry and the opportunity we share in helping create a better cocoa ecosystem for cocoa-growing communities and the planet.…

Circularity in motion: Woolworths rolls out more sustainable bread bags with 30% recycled plastic

Stuart Mitchell

Woolworths will save approximately 50,000 kilograms of virgin plastic each year through a change to its Own Brand sliced bread bags, which are now made from 30% recycled plastic. Launched in June, the low-density polyethylene (LDPE) food grade bags, manufactured by global packaging leader Amcor (NYSE: AMCR, ASX: AMC), are in use across six bread products. Using advanced recycling technology (via the mass balance approach1), the bread bags’ recycled plastics have added to the tens of thousands of tonnes of virgin plastic Woolworths has removed from its supply chain. The…