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InnoVision Marketing Group and Digital Marketing Group Strengthen Strategic Alliance to Expand Marketing Capabilities Under InnoVision Digital Marketing Group

Stuart Mitchell

In an exciting evolution of their longstanding collaboration, InnoVision Marketing Group, based in San Diego, CA, and Digital Marketing Group (DMG), based in Portland, OR, are excited to announce an expanded partnership that will combine their specialized strengths in the marketing industry. Together, they will offer an enhanced suite of services, combining InnoVision’s expertise in brand strategy, creative solutions and media placement with DMG’s strengths in digital marketing, performance analytics and audience targeting. Operating under the unified banner of InnoVision Digital Marketing Group (iDMG), the partnership brings together a team…

UKRI challenge reveals impact on plastic packaging sustainability

Stuart Mitchell

UKRI’s Smart Sustainable Packaging (SSPP) Challenge, has revealed new data on its sizeable impact on UK plastic packaging sustainability and circularity. The SSPP Challenge has revealed that its work has boosted UK plastics recycling infrastructure. It has also enabled potential carbon dioxide equivalent savings of more than 1.5 million tonnes between 2025 and 2030 as its funded projects have come online and reached commercial scale operation. The challenge is delivered by Innovate UK, part of UK Research and Innovation (UKRI). The contribution of the £60 million challenge to driving plastic…

Airbus Foundation and Solar Impulse Foundation launch call for projects

Stuart Mitchell

The Airbus Foundation and Solar Impulse Foundation have launched a call for projects that respond to the following theme: “Harnessing aerospace capabilities for nature-based climate resilience: enhancing life on land and water.” Climate change is a critical challenge for humanity. One that cannot be solved by working in isolation. That’s why two Foundations are joining forces by signing a three-year partnership aimed at driving global progress on sustainability by fostering innovation and collaboration. On the one hand, you have the Airbus Foundation, which unlocks access to Airbus products and services,…

Tetra Pak and Schoeller Allibert to launch transport crates made from used beverage cartons

Stuart Mitchell

In an innovative step towards a circular economy and as a result of close collaboration, Tetra Pak and Schoeller Allibert will launched a new transport crate made of polyAl from used beverage cartons at the Plastics Recycling Show in Amsterdam. Schoeller Allibert is a leading global manufacturer of returnable transport packaging solutions. By integrating up to 50% polyAl from used beverage cartons with raw materials from other recycled streams (without using any virgin materials), Schoeller Allibert has developed warehouse crates and other reusable logistics packaging that meet high industry standards…

One Water unveils bold new rebrand to appeal to a growing ethically conscious audience

Stuart Mitchell

One Water, the ethical water brand, today unveils its refreshed branding. The rebrand represents a bold, colorful, and warm new look that builds upon the company’s original aesthetic while clarifying its mission to make ethical hydration the easy choice for consumers. The new visual identity of One Water harks back to their original logo, featuring two inverted water droplets forming the shape of a heart, symbolising the good being done with every purchase of One Water. The rebrand will be accompanied by a marketing and social media campaign – Do One…