Americans care that companies pay a fair, living wage. In fact, JUST Capital’s report “2023 Issues Survey – The People’s Priorities,” which measures the business issues most important to the public, found that paying a fair, living wage was the highest priority for a fourth consecutive year, garnering widespread support as the top issue across almost every demographic group. In a year marked by high inflation and increasing cost of living around the country, the focus on living wages – or a wage rate that allows workers to meet basic…
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Nearly three in four professionals say they experience ‘discriminatory or exclusionary’ workplace behaviour
New research from The Young Foundation, conducted on behalf of 12 professional membership and regulatory bodies, including the Chartered Institute of Public Relations (CIPR), reveals that while equality, diversity and inclusion (EDI) initiatives are increasingly commonplace, there is growing scepticism among professionals that these are ‘box-ticking’ exercises. The report, Beyond Buzzwords, cautions that unless change is urgently prioritised, recent progress risks unravelling. The research incorporates insights from more than 7,000 professionals across accountancy, engineering, health and safety, facilities management, human resources, insurance, law, management, procurement and public relations. It finds…
UNESCO study reveals alarming evidence of regressive gender stereotypes
Ahead of the this years International Women’s Day, a UNESCO study revealed worrying tendencies in Large Language models (LLM) to produce gender bias, as well as homophobia and racial stereotyping. Women were described as working in domestic roles far more often than men ¬– four times as often by one model – and were frequently associated with words like “home”, “family” and “children”, while male names were linked to “business”, “executive”, “salary”, and “career”. The study Bias Against Women and Girls in Large Language Models examines stereotyping in Large Language…
Ten outstanding health and wellbeing charities win 2024 GSK IMPACT Awards
Ten UK charities have been named as winners of the 2024 GSK IMPACT Awards for their excellent work improving health and wellbeing in their communities. This year’s awards come at a time when many smaller charities find themselves working in a demanding and challenging environment. Rising costs, falling income and increased demand continues to put charities and their finances under extreme pressure. The cost-of-living crisis is having a significant impact on the health and wellbeing of many local communities, with a record 2.8 million people currently unable to work due to…
CAP – Oh what a tangled web – Misleading ads
The ASA/CAP have released a post called: Oh what a tangled web – Misleading ads. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Although it’s usually the ‘harm and offence’ rulings that hit the headlines, roughly 70% of the complaints the Advertising Standards Authority (ASA) receives each year concern potentially misleading advertising. Making sure your advertising doesn’t mislead consumers might seem straightforward, but it’s a…