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Pillars of support for Derby’s biodiversity

Stuart Mitchell

Biodiversity is set to flourish in Derby as 15 new Living Pillars are installed across the city centre, bringing natural beauty into urban spaces. Living pillars are self-contained vertical habitats attach to existing lamp posts and signage columns, supporting pollinators and improving the look and feel of the city. Operatives install a Living Pillar to a lamp post in Derby Powered by solar energy, each pillar is self-sufficient, collecting and recycling rainwater to keep its plants healthy year-round. In addition to their environmental benefits, the pillars will support wayfinding throughout…

The Ad Council and Sugar23 Launch Ad Council Entertainment

Stuart Mitchell

The Ad Council, the nonprofit behind some of the most iconic social impact campaigns in the U.S., today announced the formation of Ad Council Entertainment. The new initiative is a first-of-its kind for the legendary nonprofit and is dedicated to harnessing long-form storytelling to drive social impact at scale in a partnership with Sugar23, the media company founded by Academy Award-winning producer Michael Sugar. The strategic partnership unites the Ad Council’s 80-year legacy of creating social impact through marketing with Sugar23’s pedigree of producing award-winning, socially conscious entertainment like “Spotlight,”…

Nielsen Foundation powers inclusive media and technology

Stuart Mitchell

In 2024, the Nielsen Foundation committed $2.7 million in grants, marking the largest grantmaking year for the foundation since its inception and exceeding our goal of granting $6 million from 2022 through 2024.  2024 was the first full year of grantmaking informed by the Nielsen Foundation’s refreshed mission statement which refined our grantmaking strategy focused on powering and advancing inclusive innovation in the media and technology industries, especially through the use of data and research. “From increased grantmaking to our more focused strategy, 2024 was a significant year for the…

Sky Media makes history with largest-ever Premier League sponsorship deal

Stuart Mitchell

Sky Media has revealed a standout Premier League partner line-up as it prepares to kick-off the 2025/26 season, welcoming four new brand partners, expanding the deal to a record six sponsors. This milestone marks the single largest Premier League investment in Sky’s history, delivering unprecedented commercial growth and brand impact across broadcast, digital and social channels. As the long-standing home of The Premier League in the UK, Sky is continuously to evolve its commercial model to reflect how fans engage with the game today. From August 15th, Sky Sports welcomed…

U.S. Bank Announces Resource Hub to Assist Small Business Owners

Stuart Mitchell

U.S. Bank has launched a new online education platform called U.S. Bank Business Resources Central that provides educational courses and other tools to help small business owners run and grow their businesses. The platform, which is free, is designed to help U.S. Bank clients and non-clients, as well as small businesses that are suppliers to the bank. The new resource hub aligns with a commitment at U.S. Bank to support small businesses, which are a driving force in the economy and a vital source of employment. As part of this…