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Before I Forget, the narrative game exploring dementia launches with Alzheimer’s Research UK

Stuart Mitchell

3-Fold Games, the microgame studio co-founded by Chella Ramanan and Claire Morwood, launches its debut game, Before I Forget. Developed with support from medical professionals at Gaming the Mind, Before I Forget is a short narrative game about dementia, using gameplay and atmosphere to portray a confusing world where memories elude you. Players interact with objects to unlock Sunita’s memories and unravel a mystery. The game launched on 16 July on Steam and itch.io for PC, Mac and Linux, after being included in the June Humble Originals line-up. 3-Fold Games…

Major British businesses commit to electrify their fleets on World Environment Day

Stuart Mitchell

On World Environment Day, British businesses are leading the transition to electric transport. Five major companies join The Climate Group’s global electric vehicles initiative EV100. Through this commitment, they will be switching their fleets to electric by 2030, cutting down on transport greenhouse gas emissions, the fastest-growing contributor to climate change, as well as curbing toxic air pollution.   Leading UK energy provider OVO commits to transitioning its fleet and installing charging infrastructure at its work locations to support EV uptake by employees.  Business services provider Rentokil Initial plc commits to transitioning its fleets in the UK and Europe, with a view to expanding to its global fleet.  Salary Sacrifice vehicle provider Tusker commits to switching its 20,000 customer vehicle fleet and increasing charging to…

Celebrities turn quizmasters to raise nearly £340,000 for vital dementia research

Stuart Mitchell

A series of celebrity-hosted quizzes have raised nearly £340,000 for the UK’s leading dementia research charity, Alzheimer’s Research UK. Supporters Stephen Fry, Jonathan Ross and Scarlett Moffatt each turned quizmaster for the night to raise much-needed funds for the charity after it announced a predicted drop in income by as much as 45% due to the COVID-19 crisis. The money raised will be used to fund groundbreaking dementia research, which will help to bring about life-changing treatments sooner. The trio hosted on The Virtual Pub Quiz YouTube channel – the…

2020 consumer research shows sustained support for carbon labelling on products

Stuart Mitchell

The 2020 YouGov survey, commissioned by the Carbon Trust, confirms a continued high level of consumer support for carbon labelling. Conducted for the second year in the majority of markets, and its third in the UK, the survey results showed the same level of support (67 per cent), across all geographies compared to the 2019 data. The brand benefit of sharing information with consumers on the carbon footprint of products was also consistent with previous results. Two-thirds (64 per cent) of consumers in all countries surveyed said they are more…

Alzheimer’s Research UK announces partnership with Garmin to empower people to reduce their dementia risk

Stuart Mitchell

The UK’s leading dementia research charity, Alzheimer’s Research UK, today launches a three-year partnership with Garmin International, Inc, to raise awareness of risk reduction and raise vital funds for groundbreaking research. As the charity’s official sporting events partner, Garmin will encourage people to help reduce their risk of developing dementia through consistent cardiovascular exercise, no matter their age or fitness level. The use of Garmin smartwatches is an effective means to track progress, stay motivated and promote personal accountability in pursuit of individual goals. Lucy Squance, Director of Supporter Led…