Search Results for: services

The Green Team appoint Julia Duncan as Co-CEO

Stuart Mitchell

The Green Team have announced the appointment of Julia Duncan in a Co-CEO role with a specific remit for Corporate Development. The role will complement the extensive operational experience of existing CEO, Penny Radway who will continue in post. Julia brings over 30 years’ experience of developing long-lasting, innovative and diverse programmes of environmental action / volunteering for people of all ages, backgrounds and abilities, across Scotland. Her career includes 10 years as Business Development Manager for The Conservation Volunteers and 16 years as Outdoor Action Manager for The National…

ASA – ASA Vaping Project Review: Stubbing out problem e-cig ads

Stuart Mitchell

The ASA/CAP have released a post called: ASA Vaping Project Review: Stubbing out problem e-cig ads. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. In June last year we set out our concerns about vaping ads being targeted at or likely to appeal particularly to under-18s; specifically, those ads appearing in social media where, under the law and our rules, they shouldn’t be. This…

Leading beverage brands join forces with aim to accelerate renewable energy adoption

Stuart Mitchell

Ten global beverage companies have joined forces under a new industry-wide consortium, called REfresh Alliance, which is designed to help accelerate renewable energy adoption across the industry’s supply chain. The new initiative invites additional companies from across the beverage industry to pool and scale their resources to remove barriers to renewable energy adoption in the supply chain, provide education on best market practices and support the industry’s transition to Net Zero. Companies currently part of the REfresh Alliance include: Bacardi Carlsberg Group Constellation Brands Diageo HEINEKEN Molson Coors Beverage Company…

InnoVision Marketing Group Named Agency of Record for Benji, Emerging Financial Success Platform

Stuart Mitchell

InnoVision Marketing Group, a leading global, bilingual marketing agency, is proud to announce their selection as the official agency of record for Benji, a financial literacy and budgeting platform aimed at assisting individuals in achieving financial success. As an agency of record for Benji, InnoVision plays a pivotal role in brand conception, development and strategy, as well as ad campaign design and copywriting.   “Partnering with InnoVision Marketing Group was an easy choice for Benji. With their creativity, experience and deep understanding of local, global and multicultural markets, we knew they…

B2B creators on the rise with three in five creators set to increase their presence on LinkedIn

Stuart Mitchell

New independent research by global creator agency, Billion Dollar Boy, reveals a surge in creators exploring LinkedIn, with three in five (60%) creators committed to increasing their presence on the platform in the next 12 months. The research, which canvassed the opinions of more than 4,000 consumers and 500 content creators across the US and UK, found that half of creators (49%) had already increased their presence on LinkedIn over the past 12 months. The research attributes the growth in creators on LinkedIn to the strong performance results of B2B…