Suntory Establishes New Company, Water Scape, to Support Secure Water Supplies

Suntory Holdings recently announced the establishment of a new company, Water Scape Ltd., to support businesses and local communities in securing water supplies by providing scientific expertise on water. The company will begin operations this month. Suntory Group has conducted extensive domestic and international research on water, including studies to improve the function of forests for recharging water resources at Suntory Global Innovation Center’s Institute for Water Science established in 2003. This research supports the company’s key initiatives, including estimating the amount of groundwater recharge at Suntory Natural Water Sanctuaries…

ASA – Understanding Advertising: Context and Concerns

The ASA/CAP have released a post called: Understanding Advertising: Context and Concerns. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We’re committed to protecting the public, particularly vulnerable groups, by ensuring ads are legal, decent, honest, and truthful. Our 2024-2028 strategy, AI-assisted collective ad regulation, sets out how we will use research tools to identify and tackle the most pressing ad-related issues.  To support…

Sodexo Stop Hunger funding supports opening of social supermarket in Ashford, Kent

Sodexo’s Stop Hunger Foundation has provided vital funding to SE Kitchen (part of Social Enterprise Kent) to support in the opening of the community interest company’s second social supermarket in central Ashford, Kent introducing affordable, nutritious shopping for the local community. SE Kitchen offers healthy, budget-friendly options including its popular £1 fruit & veg bag, making fresh produce accessible to everyone. Recognising that unexpected bills can strain even the best of budgets, the social supermarket operates a no questions asked policy and aims to help those who may be facing…

An update on NICVA’s use of social media

Another charity has decided to leave social media platform X. The Northern Ireland Council for Voluntary Action (Nicva) states it did so for the safety of its staff and cited privacy concerns. The following post below was written by Jonny Currie, Director of Policy and Insight on their website here and copied below: An update on NICVA’s recent decision to stop posting on X, and a summary of a recent webinar exploring VCS social media engagement during a time of fragmentation and misinformation. Last month NICVA decided to stop posting…

Effie Worldwide Announces Global Grand Contenders for Its 2024 Global Best of the Best Awards

Effie Worldwide, the global authority on marketing effectiveness, is proud to unveil the 58 Global Grand Contenders in the 2024 Global Best of the Best Effie Awards competition. The Global Best of the Best Effie Awards provide a unique opportunity to assess effectiveness across a truly global landscape, recognizing the most effective marketing efforts from around the world. Gold and Grand Effie winners from over 55 Effie Awards programs in 2023 were eligible to enter, competing for the Global Grand Effie in their respective categories, benchmarking success across diverse markets,…