Tag: 2019

Cannes Lions launches 2019 festival

Stuart Mitchell

The Cannes Lions International Festival of Creativity has officially launched the 2019 Festival, opening for delegate registration and announcing details around next year’s event. Two new Lions will be added to the awards line-up in 2019. The Creative Strategy Lion will sit within the Reach Track and will celebrate the idea behind the idea, how strategic planning can redefine a brand, reinvent its business, and influence consumers or wider culture. Elsewhere, complementing the Entertainment Track, the Entertainment Lion for Sport will celebrate creativity that leverages the galvanising power of sports…

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Two new Lions in 2019 reflect “a shifting industry landscape”

Stuart Mitchell

Two new Lions will be added to the Cannes Lions awards line-up in 2019. The Creative Strategy Lions will sit within the Reach Track and will celebrate the idea behind the idea, how strategic planning can redefine a brand, reinvent its business, and influence consumers or wider culture. Elsewhere, complementing the Entertainment Track, the Entertainment Lion for Sport will celebrate creativity that leverages the galvanising power of sports and eSports for brands. Simon Cook, VP Creative Excellence, Cannes Lions said: “Both of these Lions represent a shifting industry landscape and now…

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Dementia charities join forces for 2019 London Marathon campaign

Stuart Mitchell

Hackney-born actor Ray Winstone is challenging runners inspired by last weekend’s Virgin Money London Marathon to secure their place in next year’s event to help raise over £3.5m for groundbreaking dementia research. The call comes as Virgin Money, the race sponsors, named dementia charities Alzheimer’s Society and Alzheimer’s Research UK as Charity of the Year for 2019. The two charities will join forces for a year-long campaign, called Dementia Revolution, as Charity of the Year for Virgin Money and the 2019 Virgin Money London Marathon. The campaign aims to overthrow…

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