More than a third of PR leaders ‘Open to 4-day week’

3 out of 10 (29%) of UK communications leaders are interested in trialling a four-day working week with no reduction in pay and a further 8% have already adopted the model, according to new research published by the PRCA and ICCO. The study – conducted by Question & Retain – follows a recent PRCA MENA study revealing UAE professionals believe they work more efficiently under the new four and a half day working week adopted in UAE. 128 CEOs, Directors, and Department Heads took part in the latest PRCA and ICCO quarterly…

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