Tag: American Lung Association

American Lung Association Urges Schools to Test for Radon to Protect Students and Staff

Stuart Mitchell

 With more than 55 million children and 6 million adults spending their days in K–12 school buildings across the country, the American Lung Association is urging school administrators to prioritize indoor air quality by testing for radon, a leading cause of lung cancer and a hidden threat in many schools. Radon is a naturally occurring, odorless, tasteless, and colorless radioactive gas that can accumulate indoors, including in schools. It is the second leading cause of lung cancer in the United States and is responsible for approximately 21,000 deaths annually. The only…

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American Lung Association and the Ad Council Unveil New PSAs Highlighting the Significance of Early Detection for Lung Cancer

Stuart Mitchell

Early detection is essential when it comes to lung cancer, and early diagnosis can save lives. The American Lung Association and the Ad Council are helping to address the nation’s leading cause of cancer deaths. As part of the ongoing Saved By The Scan campaign and timed to World Cancer Day, the organization, together with the Ad Council and creative agency Hill Holliday, released new public service advertisements (PSAs), “If Your Lungs Could Talk,” in an effort to reach eligible current and former smokers about the importance of lifesaving lung…

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With 1 in 10 High School Youth Using E-Cigarettes, New Campaign Empowers Parents to Start the Conversation Early to Protect Their Kids

Stuart Mitchell

The American Lung Association and the Ad Council recently launched a new national campaign to help parents of kids 10-14 years old understand that they‘re the best person to talk to their children about the dangers of vaping. The campaign includes “You’re The Best Person” creative assets in broadcast, radio, digital, social, out-of-home and print, developed pro bono by creative agency Hill Holliday. According to the American Lung Association, 2.1 million kids use e-cigarettes and 4,000 kids start vaping every day. Despite the prevalence of youth vaping, many parents aren’t…

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American Lung Association Announces Comprehensive Plan to End Youth Vaping Epidemic for Students, Parents, Schools

Stuart Mitchell

More than one in four high school students use e-cigarettes, setting them up for a lifetime of addiction. In fact, the U.S. Surgeon General has classified this increase in youth vaping “an epidemic.” As kids head back to school, whether in-person or virtually, many will experience social pressure to vape. Others may begin vaping in response to the trigger of stress, including stress related to the COVID-19 pandemic. Vaping exposes kids to harmful chemicals, damaging developing lungs and may even place them at greater risk for severe COVID-19 complications. Now,…

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American Lung Association Highlights Health Impacts of Climate Change, Air Pollution with #MyCleanAirStory

Stuart Mitchell

Climate change is a public health threat that worsens our air quality and puts the health of all Americans at risk. Through the Stand Up For Clean Air initiative, the American Lung Association asks everyone to pledge to take action on climate change and air pollution, including raising awareness about the need for clean air. To bring health to the forefront of conversations around climate change and air pollution, today the Lung Association is announcing a new effort to encourage everyone to share why clean air matters to them through…

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