Anya Hindmarch to launch the Universal Bag in collaboration with ASDA and Co-op

Sixteen years ago, the ground-breaking ‘I Am Not A Plastic Bag campaign* raised awareness of the global issue of single use plastic bags. Since then, the use of single use plastic bags has reduced dramatically, with sales falling 95% in the main supermarkets between 2015 – 2020, after the UK Government introduced legislation to address the issue. Whilst this is fantastic progress, nearly half a billion single use plastic bags were still sold in the UK between 2021 – 2022, according to recent Government data.1 Anya Hindmarch, in collaboration with…

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Anya Hindmarch to launch The Universal Bag in collaboration with Waitrose

Launched on 23rd March, The Universal Bag will be sold in Waitrose shops across the country encouraging shoppers to continuously reuse the bag with a 10 year lasting guarantee.  The bag is made from 100% recycled plastic and each step and material used in making the bag  has been fully certified under the Global Recycling Scheme (GRS), making this a truly 100%  recycled product.  The Universal Bag features an innovative, convenient freepost returns pouch built into a pocket inside the bag. You simply turn the bag into its built-in pocket…

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