Tag: ASA

Trick or treat… or just a misleading ad?! Avoid being hit by a frightening ASA ruling this Halloween

Stuart Mitchell

The ASA/CAP have released a post called: Trick or treat… or just a misleading ad?! Avoid being hit by a frightening ASA ruling this Halloween. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. It might not be scary to you, but it could be to children It’s understandable that Halloween-themed ads, especially ones promoting a horror game or film, might have elements which are…

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CAP – Earn the ASA’s stamp of approval to mark World Post Day

Stuart Mitchell

The ASA/CAP have released a post called: Earn the ASA’s stamp of approval to mark World Post Day. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Hot on the heels of World Post Day on 9 October, here are some top tips to ensure your delivery charges comply with our Codes: Do I need to state delivery charges? If you’re stating prices for advertised…

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ASA – Innovate to regulate: policing ads online

Stuart Mitchell

The ASA/CAP have released a post called: Innovate to regulate: policing ads online. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. It’s simple and straightforward for the ASA to answer the two most common questions we receive about online advertising: “Yes, we have rules for online advertising”. Our rulebook covers almost every online ad in paid-for space and in media under an advertiser’s control, including…

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ASA – Ensure your recycling claims aren’t a load of rubbish

Stuart Mitchell

The ASA/CAP have released a post called: Ensure your recycling claims aren’t a load of rubbish. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Last week saw both Recycle Week 2021 and the publication of the Competition and Markets Authority’s (CMA) guidance on environmental claims on goods and services.  Climate change and the environment are currently high the ASA and CAP’s agenda, so it is…

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ASA – ASA issues Enforcement Notice to the fertility industry

Stuart Mitchell

The ASA/CAP have released a post called: ASA issues Enforcement Notice to the fertility industry. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We have, jointly with the Human and Fertilisation and Embryology Authority, issued an Enforcement Notice to the fertility industry, including IVF clinics, instructing practitioners in this sector to review their advertising materials, including claims on their websites and social media sites, to ensure…

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