Tag: Asda

Asda changes beef mince packaging to save over 60 tonnes of plastic each year

Stuart Mitchell

Asda has announced it is removing traditional plastic tray packaging across its Just Essentials beef mince range and is replacing it with a lighter and recyclable flexible plastic film alternative. The new packaging, which is now available in stores and online, contains 60% less plastic than previous version and is fully recyclable through Asda’s in-store collection points, which will help to remove 67.6 tonnes of plastic from Asda’s supply chain annually. The previous version of the packaging was used from May 2022 through to January 2024. The vacuum-pack method of…

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Asda announces its first external ESG rating

Stuart Mitchell

Asda is pleased to have received its first external assessment of its ESG strategy by the financial services ratings’ agency Sustainable Fitch as part of the business’ ongoing commitment to transparently report on its efforts to achieve its ESG targets. In the first rating of its kind for the business, Asda received an entity rating of 3 (1 = excellent, 5 = poor) which Sustainable Fitch notes reflects ‘Asda’s progressive effort to integrate ESG considerations into its business strategy’ and provides a solid foundation from which to progress. The business…

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Asda supports initiative aimed at getting more girls into tech across West Yorkshire

Stuart Mitchell

Asda has partnered with Girls in Data to provide technology and data-led workshops to over 200 girls in classrooms across West Yorkshire, with the aim of encouraging more girls to pursue careers in technology. For every four male scientists and analysts currently at work there is only one female, and Asda recognises that there is a need for more women to feel empowered at a young age to pursue a career in technology and believe that initiatives like Girls in Data will help to move the industry in the right…

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Asda donates 1m breakfasts to mark decade of FareShare partnership

Stuart Mitchell

Asda announces that it will provide the equivalent of one million breakfast meals to mark 10 years of its partnership with FareShare, the UK’s biggest charity fighting hunger and tackling food waste. The donations are being provided via Asda’s wholly owned subsidiary IPL and will consist of a portion of cereal as well as a piece of fruit supplied to the Magic Breakfasts programme via FareShare. Asda has worked in partnership with FareShare since 2013 and in that time, it has provided the equivalent of over 30 million meals of…

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Asda becomes first British retailer to stock vertically grown salad in bid to improve sustainability

Stuart Mitchell

Asda has announced that it has become the first UK supermarket chain to stock a range of bagged salad nationally and online which has been grown in ‘vertical farms,’ which reduce the amount of energy and water needed to grow. A new British salad range brand, Homegrown, is being launched in Asda this week. The range includes three SKUs: 80g Mixed Salad, 60g Rocket and 80g Hot & Peppery Cress. Grown using 90% less water than traditional farming, and powered by 100% renewable energy, the products grown all year round…

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