Number of people helped by Big Issue increases by 8% in past year

New figures out recently show how Big Issue Group (BIG) has tackled the cost-of-living crisis head on by supporting thousands of people affected by poverty to earn and find employment in the last year. Almost 4,000 people were given the opportunity to change their lives through enterprise in the previous 12 months across the Group’s services, including by selling the magazine or being helped into work through Big Issue Recruit (BIR). The figures, released as the organisation celebrates Big Issue’s National Vendor Week, show that the number of people effected…

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Big Issue partners with giffgaff to give vendors phones to increase cashless payments

giffgaff is providing the Big Issue with 250 refurbished phones, which the organisation’s frontline teams are distributing to new vendors, enabling them to increase their cashless sales. This will be the Big Issue’s first ever phone partnership with a mobile network, and the first time that vendors will have access to phones equipped with Near Field Communication (NFC) technology, meaning they can take cashless payments directly using a smartphone, without the need for an additional card reader. This will make sales smoother and easier for vendors – as well as…

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Big Issue launches a new marketing campaign calling on public to support thousands of marginalised people this winter, as “unprecedented poverty crisis” takes hold

The Big Issue Group (BIG) has launched a new marketing campaign for Christmas, including a new mechanism to support this year with a Big Issue Winter Support Kit giving vendors help with immediate winter needs, plus training and employment opportunities to help vendors beyond Christmas   The campaign is spearheaded by Lord John Bird, founder of the Big Issue and Big Issue Ambassador and actor, Daniel Mays, who have both called for the British public to support thousands of magazine vendors selling across the UK this winter, in the face of an…

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LinkedIn helps Big Issue vendors reconnect with customers online

The Big Issue and LinkedIn, the world’s largest professional network, have partnered on a pilot scheme to support nine of the magazine’s vendors who have lost their livelihoods and their sense of community as a result of the Covid-19 pandemic. The partnership, concepted and managed by FCB Inferno, harnesses the incredible power of Linkedin’s network to support the Big Issue vendors, who have been suffering due to the effects of COVID. Footfall on the high streets where many of them ply their trade is much lower, and many of their…

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Big Issue Partners With Virgin Media To Bring Festive Cheer To Street Vendors This Christmas

Virgin Media will be donating £25,000 to Big Issue vendors across the country this Christmas, as part of its festive charity giveaway. Spreading Christmas cheer directly from its customers to Big Issue vendors, daily winners of Virgin Media’s ’25 show-stopping giveaways’ draw will receive a £1,000 cash prize to be donated to a Big Issue vendor in their local community. Starting from 1st December and running for 25 days, £1,000 will be gifted each day, with Virgin Media working in collaboration with the Big Issue team to connect to vendors…

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