BMO Employees Rally Together to Combat Economic and Social Disparity

In a year that’s seen tremendous social and economic challenges, BMO employees across North America have come together to fuel positive change where they live and work through the 10th annual Employee Giving Campaign. In addition to the $66 million in corporate donations BMO has made in 2020, since late November, close to 90 per cent of employees have already donated more than $22 million to the United Way and organizations focused on education, health, food security, animals, legal aid, and LGBTQ2+ causes. With major gifts still being collected, the…

Read More

BMO Marks International Day of the Girl with an Evolution of ‘Jane’s Story’

As part of its longstanding commitment to empowering the female leaders of tomorrow, BMO has launched an online initiative to eliminate discriminatory language in dictionary definitions for terms such as “gold digger” and “shopaholic. Timed to coincide with the International Day of the Girl on Oct. 11, the social media campaign from FCB Canada is an evolution of “Jane’s Story”—an initiative timed for International Women’s Day in March that illustrated the subtle but pervasive obstacles women face when it comes to establishing financial independence. BMO is urging consumers to take…

Read More

FCB Canada and BMO create a special section of the National Post honouring female leaders in Canada

Scan any daily newspaper’s pages and you’ll see that, on average, only one out of four names mentioned in its pages are female. “She’s Newsworthy,” a new initiative from BMO, created in partnership with the National Post’s content works department and FCB Canada, is aiming to bring about media equality, if just for one day. On October 30, BMO is taking over a large portion of the national daily that will, by its very existence, create media equality by bringing the stories of unseen female leaders into its pages. The…

Read More

BMO Makes Female Leaders More Visible in New Campaign

We often hear about the lack of female leadership in business, whether in corporate boardrooms or entrepreneurial startups. While it’s true that the face of leadership is predominantly male, that isn’t the complete picture.  BMO is challenging Canadians to rethink ingrained biases with a new campaign that shines the light on successful women who are already excelling in their respective fields. The two new spots begin by outlining the successes and achievements of business owners like “Sam” or “Jamie”. The assumption is that these leaders are powerful men; at the…

Read More