Tag: Cannes Lions

Cannes Lions announces €279,000 distribution of Sustainable Development Goals Lions proceeds

Stuart Mitchell

Cannes Lions has announced that the funds generated from entries in the Sustainable Development Goals Lions will be distributed to The Lion’s Share Fund. A joint initiative from the United Nations Development Programme (UNDP), FINCH, founding partner Mars, alongside creative agency BBDO, The Lion’s Share won the SDG Lions Grand Prix at the 2019 Cannes Lions International Festival of Creativity. The aim of The Lion’s Share is to make a lasting impact on biodiversity and animal conservation, by recognising that the natural world is in crisis. Nine out of the…

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Cannes Lions publishes 2019 Global Creativity Report

Stuart Mitchell

Cannes Lions has announced the release of the 2019 Global Creativity Report, the industry-leading resource for creativity and effectiveness benchmarking. The report has been extended this year, with contributions from partner company WARC, the global marketing and media intelligence service. New editorial sections provide in-depth analysis and insights. Each section dissects one of the nine Festival Tracks and the winning work, focusing on a Grand Prix winner from each Track. The GCR highlights the diversity of companies that picked-up the Grand Prix accolade in 2019, hailing from countries as far…

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Cannes Lions and 42courses launch new online courses to extend year-round learning opportunities

Stuart Mitchell

Cannes Lions, in partnership with digital learning provider 42courses, has announced the launch of new online courses, delivered by some of the industry’s most distinguished creative experts. The suite of courses, which focus on the fundamentals of creative marketing, can be accessed via the Cannes Lions learning portal. The first course, entitled Storytelling, provides tools and techniques for users to bring stories to life. It launched online in April 2019. It is now joined by two new courses: Behavioural Science for Brands, which focuses on how to influence audiences to…

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Accenture Interactive and Cannes Lions Extend Exclusive 2019 Festival Content to Entire Creative Industry

Stuart Mitchell

For the first time in the festival’s history, Cannes Lions and Accenture Interactive, the Experience Agency, announce the release of exclusive festival content in the form of the 2019 Digital Doggy Bag to the entire creative industry. Given the popularity of the Digital Doggy Bag’s ‘Week in Review’, which has already accumulated 22,000 views, Cannes Lions and Accenture Interactive are now sharing the key insights and takeaways from the 66th annual Cannes Lions International Festival of Creativity for everybody to enjoy. At the conclusion of the Festival, Cannes Lions and…

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Cannes Lions announces new relationship to promote sustainability

Stuart Mitchell

Cannes Lions, the largest global event for the creative communications industry, today announced its commitment to activating for a more sustainable future and making the Festival a more environmentally responsible event, alongside its first official Sustainability Partner, Deloitte. As part of a multi-year initiative to help change the event’s environmental footprint, Cannes Lions has pledged to significantly reduce the amount of single use plastic at this year’s Festival in June. “Climate change is a global crisis, and marketers and advertisers are uniquely positioned to raise awareness and encourage action in…

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