Tag: Climate Change

Creative agency Impero takes tackling climate change into its owns ‘paws’ with a no clients attached, Christmas campaign to help save the polar bears.

Stuart Mitchell

Climate change is certainly not ‘fake news’ – statistics for the near future look pretty bleak, as scientists predict that two-thirds of the world’s polar bears could disappear within the next ten years. Which is why Trump’s Xmas Meltdown, a retro arcade-style game developed by creative agency Impero, aims to give back and help raise money to save the polar bears – one of many beautiful species who stand to be destroyed as the ice caps continue to melt. There is no doubt that 2017 has been a difficult year…

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Make Earth Great Again: BrewDog’s new protest beer challenges leaders to prioritise Climate Change issues

Stuart Mitchell

Independent craft brewer, BrewDog, today launches its latest protest beer, Make Earth Great Again – a beer it hopes will ‘shake the world by the shoulders’ and remind leaders to prioritise Climate Change issues. First compelled to brew the beer by America’s decision to withdraw from Paris Accord, BrewDog’s incendiary new beer is to be served directly from a beer tap built into a life-size polar bear replica and contains ingredients sourced from areas most affected by global warming. All proceeds from Make Earth Great Again will be donated to…

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Levi Strauss & Co. Commits to Key Climate Targets

Stuart Mitchell

Levi Strauss & Co. has joined more than 300 global companies in committing to hit CO2 emission reduction targets through the Science Based Targets initiative. Companies who commit to the Science Based Targets Initiative have two years to develop science-based targets to reduce its greenhouse gas emissions, not only within their own operations but also within their supply chains, based on strict criteria. This approach is meant to move entire industries toward a more efficient and greener supply chain overall. “Levi Strauss & Co. knows that transitioning to a low-carbon…

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