PRCA sets sight on COP26 and misinformation in the climate crisis

The PRCA has launched a focused initiative to fight the spread of misinformation, ahead of a bid to promote the importance of ethical communication at the 2021 United Nations Climate Change Conference (COP26). The launch comes as the spread of misinformation continues to pose a significant threat to solving one of humanity’s biggest issues.  Professional communicators play a vital role in tackling misinformation as well as accurately advising leadership teams across the public, and private and third sectors, on the most effective methods of communicating climate crisis related activity.  A small strategy group…

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Tesco sets out its climate “manifesto” ahead of crucial COP26 Conference in Glasgow

Tesco has launched a new climate change “manifesto” ahead of this year’s crucial COP26 Climate Change Summit in Glasgow.  The retailer has identified five key areas of focus where it can make the most difference, including cutting absolute emissions from energy, supporting the UK’s transition to electric transport, tackling food waste, supporting the sustainable production of food, and helping customers eat healthy, sustainable diets. Setting out Tesco’s priorities at The Grocer Conference today, Tesco CEO, Ken Murphy stressed the need for both efficiency improvements and cutting-edge innovation if the retailer,…

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Envision Virgin Racing Partners with UK Together for our Planet to inspire EV revolution ahead of COP26

Leading motorsport team Envision Virgin Racing has partnered with the Together for Our Planet campaign to encourage global action against climate change ahead of COP26. The team, currently the only carbon neutral team in the electric Formula E race series, are also aiming to encourage the acceleration to zero emission vehicles for all road users. The team’s two fully-electric race cars – capable of speeds of more than 150mph – will carry the ‘Together for Our Planet’ and UK Government branding as it competes this season, beginning next month in…

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Sky announced as Principal Partner and Media Partner for COP26 and publishes new environmental commitments for TV productions

Sky, Europe’s largest media and entertainment organisation, has announced it will be the Principal Partner and Media Partner for the COP26 international climate change summit taking place in Glasgow this November. As a Principal Partner, Sky will support the delivery of a successful and ambitious summit working alongside the UK Government who hold the COP26 Presidency. Sky has today published a series of bold new environmental commitments for its TV productions, which will define a new standard for the broadcast industry and make progress towards achieving Sky’s overall business ambition…

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