Channel 4 Strengthens Guidance For Portrayal Of Disability On Tv

Channel 4 has announced a plan to strengthen the portrayal of disabled people on television. Channel 4’s ‘Disability Code of Portrayal’ sets out how it aims to deliver a step change in both the quality and quantity of on screen representation of disabled people. The principles outline how it intends to dial up representation of disability across all its content. Ally Castle, Channel 4’s Disability Consultant said: “We firmly believe that the commitments we are making today will take the inclusion of disabled people in our content to a different…

Read More

Disability campaigners put their hands up for an equal world

Sightsavers’ Equal World disability rights campaign is celebrating International Day of People with Disabilities by asking supporters to take part in a ‘hands up’ activity on social media. Campaign supporters are sharing photos of their hands with an equals symbol drawn on their palm and a message of support for Sightsavers’ campaign, which calls on the United Nations and its member states to uphold the rights of people with disabilities worldwide. The activity also coincides with the end of Sightsavers’ global Equal World petition, which has gathered signatures from around…

Read More

Guest Post by Space City Productions: Scope feel advertising is not inclusive enough

This is a guest post from Space City Productions where they have spoken to Scope about their feeling that advertising is not inclusive enough and is proving costly for businesses, with billions of pounds not exploited. Just 0.06% of all actors represented in advertising are disabled, despite a fifth of the UK population having a disability of some kind. Given the lack of representation on and off screen, those who are impaired by disability have ensured the plight has been accentuated by idiosyncratic advertising – which is paradoxically perpetuating the…

Read More

Disabled young people feel failed at an early age

Disabled young people may be held back from getting on the career ladder, going on to further education or work-based training — because they fail to get the support or encouragement they need at an early age. A Leonard Cheshire Disability commissioned survey of disabled people in the UK who had their disability at school revealed barriers to gaining employment, education, or training existed even at that age. Half (51%) of 18-30 year-old adults surveyed said their teachers may have had lower expectations of them because of their disability. Around…

Read More