ICAS & EASA Publish Report on Advertising Self-Regulation in times of COVID-19 – Marketing in the time of covid-19

The International Council for Advertising Self-Regulation (ICAS) and the European Advertising Standards Alliance (EASA) released a report today on Advertising Self-Regulation in times of the COVID-19 pandemic. The report provides an insight into the challenges and actions taken by the ICAS and EASA Self-Regulatory Organization (SRO) members since the start of the pandemic. All SROs needed to adapt the way they operate to protect first and foremost their employees and follow the legal measures in place to combat the spread of the virus. At the same time, they ensured that essential…

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ICAS, EASA and CONARED Statement on the Importance of Responsible Advertising and COVID-19

ICAS, EASA and CONARED have issued a joint statement on the importance of responsible advertising and COVID-19. This year we are facing an unprecedented international crisis due to the spread of the COVID-19 virus. Alongside the human tragedy, the global economy is severely impacted and consumers and businesses across many industries are suffering as a result of this latest outbreak. Countless companies, including marketers, agencies and the media, have been extremely creative and supporting governments and people in these difficult times through public service ads, providing information, free resources, products and…

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