Enfamil Launches the First Premature Advertising Campaign of Football’s Biggest Game – Because Every Kickoff Should Be Great, Even an Early One

A month before the big game, Enfamil, is kicking off a digital advertising campaign to raise awareness of premature birth and inspire hope for parents. Launching earlier than other ad spots of its kind, Enfamil’s campaign features preemie babies and parents, including pro football offensive tackle, Mekhi Becton, who was born 5 weeks early and grew up to be 6’7″ and 350 pounds. Ten percent of births in the U.S. are premature – where families may spend their first days or weeks in Neonatal Intensive Care Units (NICUs), which can…

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Xylem and Manchester City Football Group Partner in “Cityzens Giving” For Second Annual Safe Water Project

Xylem Inc., a leading global water technology company dedicated to solving the world’s most challenging water issues, is partnering with the Cityzens Giving annual charitable campaign launched today, a Manchester City Football Club global community initiative, which helps young leaders around the world change lives through the power of football. Now in its’ sixth year, Cityzens Giving sees City Football Group and its partners once again donating £400,000 to six community football projects run by young leaders in cities around the world. Over the course of the six-week campaign, fans…

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Football Welcomes Campaign unites football Clubs

Football Welcomes 2018 has kicked off and it’s even bigger than last year.  Over the weekend of 21-22 April, sixty football clubs across the country – from the Premier League to grassroots refugee teams and celebrity fans– laid aside their rivalries and come together to celebrate the contribution refugee players have made, and continue to make, to the beautiful game. More than half of the Premier League football clubs – including Arsenal, Everton, Crystal Palace, Tottenham Hotspur, Newcastle United and Leicester City -took part. They were joined by clubs from…

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AFL Launch New Campaign: In 2018, Don’t Believe in Never

The AFL has released its 2018 campaign, Don’t Believe in Never, showcasing three remarkable stories centring on passion, dedication, overcoming adversity and ultimately triumph within the game.   The three stories will be highlighted through short films, featuring Damien Hardwick’s leadership of the Richmond Tigers to the 2017 Toyota AFL Premiership, Sydney Swan Aliir Aliir’s journey from a Kenyan refugee camp to playing in the AFL and Dema a member of the Bankstown Bull Sharks, a multicultural team of teenage schoolgirls in Western Sydney.   AFL CEO Gillon McLachlan said…

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Manchester City announce the launch of #SameGoals Campaign

Manchester City have announced the launch of #SameGoals, a social media campaign to encourage more girls to play football whatever their background. #SameGoals kicks off today with a social media video encouraging girls to send in footage that shows them scoring – or saving – a goal. The goal can be scored, or saved, anywhere using any kind of ball. For every video the Club receives, they will send out a limited-edition football so that each girl can keep playing and growing their passion for the game.  To enter, videos…

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