In a first-of-its-kind response to the advertising industry’s urgent need to decarbonize, ad industry sustainability trade association and climate action program Ad Net Zero has convened the 4A’s, Ad Association, AICP, ANA, AOP, APA, IPA, and ISBA, who have all jointly announced support for the adoption of best practices to encourage production hard drive reuse over single use. In unanimous agreement, the above trade bodies for the ad industry endorse the statement that ‘So long as hard drives have been wiped and tested before use, all “Enterprise Class” drives can…
Read MoreLeading International Industry Trade Bodies Unite with Ad Net Zero, Green The Bid and AdGreen In Endorsement Of New Hard Drive Use Best Practice
