Havas UK&I has partnered with 51toCarbonZero (51-0), the leading climate technology platform for the advertising and media industries, to accelerate its sustainability transformation. The partnership marks a key step in enhancing the agency’s environmental capabilities through streamlined carbon reporting and robust analysis, greater internal ownership, and improved stakeholder engagement. Havas UK&I will use 51-0’s platform to automate and centralise its carbon emissions tracking and move from annual to rolling measurement, enabling deeper operational insight and faster decision-making. The partnership will also empower more employees across the business to engage with…
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Vanish & Havas London named winner of Channel 4’s 2022 £1m Diversity in Advertising Award
Channel 4 & 4Sales have revealed Vanish and creative agency Havas London as the winner of its prestigious £1 million Diversity in Advertising Award 2022. The 2022 brief encouraged brands to tackle the on-going lack of authentic portrayal and representation of Visible or Non-Visible Disabilities, to which Vanish & creative agency Havas London responded with a powerful and moving idea, created in partnership with charity Ambitious about Autism, to help girls be seen as part of a broader public understanding of autism. This marks the first time Channel 4 has…
Read MoreAsda appoints Havas London as new creative agency
Asda has confirmed the appointment of Havas as its new retained creative agency following a comprehensive pitch process. The Havas partnership will see the agency take responsibility for the strategic development of the Asda and George brand and the supermarket’s CSR programme, starting with the September campaign. It also includes creative development and execution for the Asda brand. Eildih MacAskill, Asda Vice President of Creative & Marketing, said: “We are delighted to have appointed Havas London following a highly competitive pitch process. We are looking for a true partner agency…
Read MoreEllaone® Bids To End Stigma Around Emergency Contraception With Defiant, Empowering Manifesto For Women
ellaOne® – the most effective morning after pill – has launched a new marketing campaign aimed at ending the stigma around emergency contraception and tackling the abundance of misconceptions around the morning after pill itself. ‘My Morning After’ – devised by creative agency Havas London – is ellaOne’s® first major campaign since it became available over the counter without a prescription in the UK in 2015. Targeting women aged between 18 and 25, it largely comprises digital and social media activity and centres around a positive, defiant manifesto empowering women who have…
Read More‘Don’t be a Tosser’ – litterers told to clean up their act by Keep Britain Tidy
New research published today by Keep Britain Tidy shows that a third of people (33%) do not know that the registered keeper of a vehicle can now be fined if someone in their car or van throws rubbish out of it. The research, carried out by YouGov, comes as the environmental charity launches a new poster campaign to tackle the blight of roadside litter. ‘Don’t be a Tosser’ has been designed to send a hard-hitting message to drivers and their passengers that our roads are not one giant litter bin…
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