Channel 4’s Diversity in Advertising Award-winner TENA launches new #LastLonelyMenopause campaign

A powerful TV ad about the menopause that won Channel 4’s prestigious £1 million  Diversity in Advertising Award launched on Channel 4 on 29.04.22 at 8.10pm.  Creative agency AMV BBDO’s winning campaign for TENA used the warm and honest relationship between a mother and her daughter to unflinchingly highlight some of the realities of the menopause in a way never seen before on British TV. Channel 4’s annual Diversity in Advertising Award offers the winning campaign £1 million worth of commercial airtime across the entire portfolio of channels in Channel…

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