McDonald’s UK and Ireland will no longer include toys made from non-recycled or non-renewable forms of hard plastic in its iconic Happy Meal. In 2021, the Happy Meal will only include soft toys, sustainable paper-based gifts or books as the company works to find sustainable alternatives to hard plastic. This represents the biggest reduction in plastic by McDonald’s UK and Ireland to date and is the next step in its mission to reduce its environmental impact across all areas of the business. The move will eliminate over 3,000 metric tons…
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McDonald’s UK and Ireland to trial ‘swapping out’ Happy Meal toy to reduce plastic
McDonald’s UK and Ireland has announced it will be offering more choice on the Happy Meal, giving customers the option to ‘swap out’ the Happy Meal toy. Next month, in selected restaurants, the business will provide customers with the option to swap the toy for a fruit bag, and in early 2020 will also run a trial of always offering customers a choice between a book and a toy. The tests come as a the business continues on its journey to reduce plastic – following the recent roll-out of paper…
Read MoreGreenpeace calls on fast food giants to take a stand against Bolsonaro’s Amazon destruction
As fires continue to ravage the Amazon, Greenpeace International has launched a campaign asking fast food giants Burger King, McDonald’s and KFC to reject goods linked to environmental destruction in the Amazon and across Brazil. “President Bolsonaro can only pursue his anti-environmental agenda so long as companies are willing to accept the products that fuel destruction and exacerbate climate change. Fast food companies buying from Brazil cannot continue business as usual while the biggest rainforest in the world is burnt down for cattle farms,” said Tica Minami, Campaign Director at…
Read MoreMcDonald’s Becomes the First Restaurant Company to Set Approved Science Based Target to Reduce Greenhouse Gas Emissions
McDonald’s has announced it will partner with franchisees and suppliers to reduce greenhouse gas emissions related to McDonald’s restaurants and offices by 36% by 2030 from a 2015 base year in a new strategy to address global climate change. Additionally, McDonald’s commits to a 31% reduction in emissions intensity (per metric ton of food and packaging) across its supply chain by 2030 from 2015 levels. This combined target has been approved by the Science Based Targets initiative (SBTi). Through these actions, McDonald’s expects to prevent 150 million metric tons of…
Read MoreAll Packaging to Come from Renewable, Recycled or Certified Sources By 2025 say McDonald’s
McDonald’s have announced goals to improve its packaging and help significantly reduce waste to positively impact the communities the company serves around the world. By 2025, 100 percent of McDonald’s guest packaging will come from renewable, recycled, or certified sources with a preference for Forest Stewardship Council certification. Also by 2025, the company has set a goal to recycle guest packaging in 100 percent of McDonald’s restaurants. McDonald’s understands that recycling infrastructure, regulations and consumer behaviors vary city to city and country to country around the world, but it plans…
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