Tag: mental health

Research investigates COVID-19 impact on UK farmer mental health

Stuart Mitchell

The COVID-19 pandemic’s impact on the mental health and resilience of farmers and farm workers will be the focus of new research led by University of Reading. The project is receiving £190,000 funding from the Economic and Social Research Council (ESRC) as part of UK Research and Innovation’s (UKRI) rapid response to COVID-19. It will be a joint effort between: University of Reading University of Exeter The University of Sheffield. Working with farmers and supporting organisations They will work with farmers and the organisations that support them to: understand how…

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Channel 4 Launch New Animated Digital Series ‘Rap Therapy’ to Delve Into Rap Artists’ Struggles With Mental Health

Stuart Mitchell

E4 is to present a new short form animated series, aimed at teenagers, that sees some of the UK’s leading MC’s, rappers and lyricists talk openly about mental health and the things that have impacted them, from grief and body image to trauma. The series will also reimagine science-based mindfulness techniques to help young people improve their wellbeing. Across the five episode series produced by Mother’s Best Child & TOAD, viewers will be taken on an absorbing visual journey where they’ll be offered tips and methods to help cope with their mental health struggles, all backed by South London…

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CAP – Treating mental health responsibly

Stuart Mitchell

The ASA/CAP have released a post called: Treating mental health responsibly. I have enclosed the text of the link below, but please have a look at the ASA/CAP site as there are lots of things of interest to anyone with an interest in Ethical Marketing. Mental health issues are an ongoing concern for many people in the UK, likely more than ever in this exceptionally difficult year.  With that in mind, advertisers have a responsibility to make sure their ads don’t have a detrimental impact on those affected.  There are…

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‘Seize the Awkward’ Partners with Guild Wars 2 Game, Chegg.org and Media Platforms to Encourage Young People to Check in on Their Friends’ Mental Health Amid Unprecedented 2020 Back-to-School Season

Stuart Mitchell

In conjunction with Suicide Prevention Awareness Month and new research fielded in partnership with Chegg.org revealing that nearly half of college and high school students feel anxious about returning to school, and a third report experiencing depression since the coronavirus pandemic began, Seize the Awkward is launching several new partnerships throughout September to help young people check in on each other’s mental health. As the cornerstone of the month’s activations, the campaign, created in collaboration with the American Foundation for Suicide Prevention (AFSP), The Jed Foundation (JED) and the Ad…

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CVV Campaign encourages people to express their feelings

Stuart Mitchell

“Where does our silence go when we refrain from expressing our feelings?” This question is going around on social media, and expresses the motto of the new campaign created by Leo Burnett TM for the NGO CVV – Centro de Valorização da Vida (“Center for the Appreciation of Life”). Under the concept of “Silence can hide our loudest shouts,” the ads emphasize the importance of discussing our feelings in order to improve mental health. The copy on the ads is presented in the form of literary narratives, and reveals the…

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