Tag: PRCA LATAM

Mental health, diversity, gender pay gap, remote working and more: New PRCA LATAM Census uncovers trends in region’s PR professions

Stuart Mitchell

Just one in 12 Latin American (LATAM) PR and communication professionals (8%) expect to return to the traditional five-day office week post-Covid, according to the new LATAM PR and Communications Census 2021. Currently, the vast majority (85%) of PR practitioners are working from home, with only 4% permanently in the office. Post-pandemic, 63% said they expect to continue to embrace a hybrid working model. Interestingly, 14% expect to remain fully home-based. The research, sponsored and carried out by Quiddity, is published by PRCA Americas, the regional arm of the world’s…

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PRCA LATAM and PRovoke Media Launch Inaugural Latin America Census

Stuart Mitchell

The Public Relations and Communications Association Latin America (PRCA LATAM) and PRovoke Media have launched the PR and Communications Census 2020. The Census will gather demographic data on the PR and communications industry and investigates factors and issues including trends, recruitment practices, mental health, and social mobility. The survey takes 15 minutes to complete and all responses will remain anonymous.  Isobel Arrowsmith MPRCA, Director, PRCA LATAM, said: “The PRCA LATAM and PRovoke Census is the first piece of research done of its kind on this scale. The data will allow…

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