Stoptober Campaign from PHE is back

Stoptober, the 28-day stop smoking campaign from Public Health England, is back from 1st October.   Stoptober has driven over 1 million quit attempts to date and is the biggest mass quit attempt in the country. It is based on research that shows that if you can stop smoking for 28-days, you are five times more likely to stay smokefree for good.   There a lots of ways to quit and Stoptober can help people choose what works for them. You can quit using medication (including nicotine replacement therapies such…

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Public Health England launches app to get people walking faster

As part of it’s ongoing “One you” physical activity campaign, created by Freuds,  Public Health England has launched an app to get people walking faster.  The accompanying ad was created by M&C Saatchi. Launched in March 2016, “One you” is an ongoing campaign that targets 40- to 60-year-olds who have to look after children as well as aging parents. 4 out of 10 (41%) adults aged 40 to 60 in England walk less than 10 minutes continuously each month at a brisk pace. Over 6.3 million adults aged 40 to 60 do…

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