Tag: Sainsbury’s

Sainsbury’s partners with Italian ready meal supplier to donate one million meals to those experiencing food insecurity

Stuart Mitchell

Kicking off 2025 with a focus on giving and on collective action, this year Sainsbury’s and its long term food supplier Greencore have committed to donating one million fresh meals to those experiencing food insecurity, putting their heads together to work out how they can maximise their combined resources. Customers can support the one million meal donation by purchasing any by Sainsbury’s Italian style ready meals, including favourites such as spaghetti bolognaise and carbonara, between now and the end of April knowing that 25p from each product sold will go…

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Mushroom for improvement: Sainsbury’s first UK supermarket to introduce peat-free mushrooms

Stuart Mitchell

While some love and some loathe, mushrooms are one of the most popular fresh produce items with over 1.5 billion portions of them sold each year in the UK. However, conventional mushroom crop production currently relies on the use of peat, a precious carbon-rich natural resource that takes thousands of years to grow in wetland ecosystems. Following a decade of research and development, Sainsbury’s has today become the first UK supermarket to launch conventional mushrooms that have been grown without peat. This significant change to the growth process reduces the…

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Bready, set, go! Sainsbury’s introduces new packaging across bakery, reducing over 560 tonnes of plastic a year

Stuart Mitchell

Sainsbury’s has made changes to several of its in-store bakery products as it aims to reduce plastic waste. All doughnuts and pastries previously in plastic clam-shell style packaging are switching to cardboard and paper packaging – a 90% plastic reduction – which will reduce plastic packaging by 414 tonnes annually. Doughnuts are switching to card boxes with a small window and twin-pack pastries, as well as croissants and cinnamon swirls, are moving to paper bags*. In-store bakery bread will see up to a 60% reduction in plastic through the removal…

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Sainsbury’s first major UK retailer to vacuum pack all lamb mince

Stuart Mitchell

Sainsbury’s has announced it is swapping traditional, plastic tray packaging for a new vacuum-packed alternative across its entire fresh lamb mince range, saving 26 tonnes of plastic annually. Another supermarket-first for Sainsbury’s, the new packaging will result in a minimum 65% reduction in plastic per product. The change will be across all Sainsbury’s fresh lamb mince products, which start at just £3.95 for 250g. Customers will be able to purchase lamb mince in the revamped packaging both in-store and online from today. The lamb mince products will be vacuum-packed for…

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Sainsbury’s first UK retailer to launch egg farmer group

Stuart Mitchell

Poached, fried or scrambled; whichever way enjoyed, eggs are one of the nation’s most popular foods with 11 billion consumed annually*. As one of Sainsbury’s top 20 selling products, the retailer has announced a brand new development group to support its egg farmers and protect the supply of this popular protein for years to come. An industry first, the Sainsbury’s Egg Group – launching next month – will be in collaboration with the retailer’s three main egg packers and will include over 100 farmers from across the UK who supply…

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