Tag: The U.S. Department of Health and Human Services(HHS)

Real Adoptive Parents and Teens Choose Each Other in New Heartwarming PSAs

Stuart Mitchell

The U.S. Department of Health and Human Services (HHS), Administration for Children and Families (ACF), AdoptUSKids, and the Ad Council recently launched moving new public service advertisements (PSAs) that encourage prospective parents to adopt teens from foster care. Created by Edelman, the PSAs build on the campaign’s “You Can’t Imagine the Reward” message and feature real adoptive families sharing their adoption from foster care stories and how rewarding the journey has been for both parents and teens. “For years, our team has produced emotional work inspired by real adoption stories…

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New PSAs showcase heartwarming “firsts” for adopted teens and their families

Stuart Mitchell

The U.S. Department of Health and Human Services(HHS), Administration for Children and Families (ACF), AdoptUSKids and the Ad Council today launched a new series of public service advertisements (PSAs). The new PSAs, created pro bono by advertising agency Forsman & Bodenfors New York, highlight the importance of adopting teens from foster care and emphasize the many “firsts” families experience when adopting a teen from foster care. “This campaign has made a lasting impact on so many lives since it first launched in 2004, and we’re not done yet,” said Lisa…

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