Tag: The Vegetarian Butcher

New partnership takes plant-based kebab mainstream

Stuart Mitchell

A new partnership from The Düzgün Group – a döner producer – and The Vegetarian Butcher is set to disrupt the kebab market with the European launch of its plant-based meat skewer that has the taste and texture of its animal meat counterpart, and can be handled in exactly the same way. Döner, shawarma and gyros are just some of the names and types of kebab that make up a large share of fast food in Europe. But Germany in particular loves döner kebabs. In a recent YouGov poll, the…

Read More

The Vegetarian Butcher launches in Latin America and China in partnership with Burger King®

Stuart Mitchell

Unilever brand The Vegetarian Butcher announces today that it has expanded its successful partnership with the Burger King® brand to launch the Plant-Based WHOPPER®, powered by The Vegetarian Butcher, in Latin America, the Caribbean and China. In China, the Plant-Based WHOPPER® has today been launched simultaneously in 325 Burger King® outlets across Beijing, Shanghai, Shenzhen and Hangzhou, with nationwide roll-out plans from Q2 2021. Mexico, Costa Rica, Colombia, Bahamas, Dominican Republic, Nicaragua, Suriname, Saint Martin and Saint Kitts are the first Latin American and Caribbean countries to add the Plant-Based…

Read More

The Vegetarian Butcher announced as supplier of the plant-based Rebel Whopper® to Burger King® across Europe

Stuart Mitchell

Unilever’s The Vegetarian Butcher announces today that it has partnered with the Burger King brand to launch the plant-based Rebel Whopper. In today’s initial phase, the Rebel Whopper powered by The Vegetarian Butcher, is being launched simultaneously in over 2,500 Burger King restaurants across 25 countries in Europe.   As a result of this deal, Burger King will become one of the biggest restaurant chains offering a plant-based patty across Europe. More people are shifting to flexitarian diets worldwide, and with this partnership Unilever is accelerating its strategy to expand…

Read More