Tag: Transport for London

New outdoor road safety campaign illustrates perfectly that we are all fragile under our shells

Stuart Mitchell

An eye-catching campaign created by University of the Arts London student Agota Rencsenyi, is the winner for the 2021Re:act international road safety behaviour change programme in London. Re:act challenges university students to create a campaign that raises awareness among 18 to 25-year-old road users of a critical road safety issue. An initiative of strategic behaviour change agency Hard Edge, it is the second year the international programme has been conducted in London. The brief for Re:act London 2021 was ‘vulnerable road users and drivers: shared responsibility’. A vulnerable road user(VRU)…

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Mastercard and Partners Launch Priceless Planet Coalition to Act on Climate Change

Stuart Mitchell

Mastercard has announced the launch of the Priceless Planet Coalition, a platform to unite corporate sustainability efforts and make meaningful investments to preserve the environment. Together with partners who share a commitment to doing well by doing good, the Priceless Planet Coalition is pledging to plant 100 million trees over five years. Founding partners in the coalition include Citibank, Santander UK, IHS Markit, bunq, Saks Fifth Avenue, L.L. Bean, New York Metropolitan Transportation Authority, Transport for London, and American Airlines, with more to be announced. It is crucial for companies…

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