Asda Grows Vegan Offering with Launch of NEW Plant-Based BBQ Food for Summer

Veganism is a rapidly growing trend, with over 3.5 million Brits now choosing to follow a plant-based diet. With more people than ever opting for a meat-free lifestyle, Asda has announced the extension of its vegan range, launching NEW summer vegan products Fully accredited by the Vegan Society, Asda’s new range of delicious vegan burgers and sausages ensure there’s something for everyone over the summer. From sunny backyard barbecues, to casual al fresco lunches with friends or just as a light evening meal after work, the new vegan range fits…

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Asda makes Hops and Dreams come True with Launch of First Free From Chocolate Bunny for Easter

This Easter, Asda is getting the entire nation hopping mad with the introduction of its new Free From Choc Easter Bunny, becoming the first supermarket to introduce a vegan, gluten, wheat and dairy free bunny to the market. With the introduction of the Free From Choc Easter Bunny to its range, Asda is giving those with a gluten or dairy intolerance, or those following a vegan lifestyle, the opportunity to hop on-board this Easter with a cheeky treat they can enjoy – ears and all. The chocolate was created following…

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Kat Von D Beauty Launches 40 New Vegan #STUDDEDKISS Lipsticks

Kat Von D has launched 40 new vegan lipsticks to add to her growing range. The new Studded Kiss Crème Lipstick launches with 40 incredible colors in three finishes: Satin Matte, Glimmer, and Metallic. Kat’s largest, most disruptive shade range ever includes timeless best-sellers, resurrected fan-favorites, beloved icons from her Everlasting Liquid Lipstick collection, and the all-new White Out, an artistry-inspired opaque white to use as a base or to mix and customize your own perfect lip shades. From nudes to brights to bold pops of color, Studded Kiss offers…

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Asda Become First UK Supermarket To Launch Vegan Mince Pies

Christmas wouldn’t be Christmas without mince pies. This year, Asda is ensuring there is a pie for every plate with the introduction of vegan friendly mince pies, providing those following a vegan diet with a taste of festive cheer. Asda’s 6 Mince Pies are the first to carry the Vegan Trademark, the most credible vegan label on the market to help identify products that are free from animal ingredients. With the nation having already spent £4m on mince pies by mid-October*, Asda’s vegan-friendly versions aim to increase the number of…

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Meatless Monday & Grubhub Partner to Showcase the Popularity of Meat Alternatives

Meatless Monday, the global initiative from The Monday Campaigns, and Grubhub, the nation’s leading takeout marketplace, today announced the results of Grubhub’s analysis of vegetarian and meatless alternative orders. The findings show that Americans are increasingly ordering meatless dishes, and that the popularity of vegan, vegetarian and meat substitutes has grown significantly in recent years. As the popularity of plant-based proteins grow, according to the data, one possible correlation is the growth of the Meatless Monday movement, which encourages consumers to cut down on meat for health and environmental reasons…

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