We Are Undefeatable campaign returns to support those with long term conditions in lockdown

We Are Undefeatable is the campaign led by a collaboration of 15 leading health and social care charities, along with national lottery funding and expertise from Sport England, to support and inspire some of the 43% of people in England who live with a health condition to be active in a way that work for them. The campaign, created by FCB Inferno, returns to air with a new TVC and content series once again set to a re-recording of the classic “That’s Life”. Featuring both original cast and several new…

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We Are Undefeatable campaign teams up with Channel 4’s Sunday Brunch to support some of those most vulnerable to Covid-19

The Charity partnership with Channel 4 and MG OMD, reveal the We Are Undefeatable campaign is partnering with Sunday Brunch for the series’ first ever branded in-show segment, which launched on Sunday 28th June 2020. The six-week partnership, brokered by 4Sales and MG OMD, will see the We Are Undefeatable campaign partnering with the Sunday morning show’s regular audience participation focussed section ‘Sunday Crunch’. It will showcase personal trainers encouraging viewers to participate in their fun and inclusive home workouts and aims to support those with long-term health conditions to…

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We Are Undefeatable: a major new campaign to support people with long-term health conditions to be active

An inspiring new campaign – We Are Undefeatable – is being launched to support the one in four (15 million) people in England who live with one or more long-term health conditions, such as diabetes, cancer, arthritis and Parkinson’s. By recognising the unique barriers people with health conditions face, the campaign aims to help people build physical activity into their lives, by hearing from others who have become more active through the ups and downs of living with their condition. Individuals living with a long-term health condition are twice as likely to…

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