Tag: Xiaomi Technology

Xiaomi Technology Release Heartwarming “Hello 2021” Film to Celebrate New York Heroes

Stuart Mitchell

Xiaomi has released a mini-documentary honoring New York’s heroes that persevered through all the challenges that 2020 brought. The film “Hello 2021” is the final component of the global technology company’s #ChargingHappiness campaign. The #ChargingHappiness campaign began with Xiaomi rallying 50 top TikTok creators to use its Redmi Power Bank in different hilarious ways. Then, Xiaomi set up a special installation in NYC’s bustling Grand Central Terminal to showcase these videos and bring smiles to the faces of New Yorkers.  The joyful reactions were captured for the film, which featured…

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Xiaomi Technology Announces #ChargingHappiness Campaign, Kicking off on TikTok

Stuart Mitchell

Global technology company Xiaomi announces #ChargingHappiness, a new campaign that features top TikTok creators using Xiaomi’s Redmi Power Bank charging device, as well as everyday consumers reacting to the influencers’ hilarious TikTok videos. “We’re excited to tap into the power of TikTok and see how these influencers use the Redmi Power Bank as a launchpad to express their creativity and humor, and inspire others to do the same,” said Yiyang Liu, Xiaomi’s North America marketing manager. On Dec. 15, leading TikTok creators–including @samuelgrubbs, @baidlaugh and more–will get the positive energy…

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