Month: November 2017

NFL players choose Shriners Hospitals for Children for 2017 My Cause My Cleats campaign

Stuart Mitchell

Nine players, from seven NFL teams, have selected Shriners Hospitals for Children® as their charity of choice for the 2017 My Cause My Cleats initiative during Week 13 of the NFL season. My Cause My Cleats gives NFL players the opportunity to personalize their cleats and raise awareness for the charities and foundations they passionately support. The initiative also gives players a platform to share their stories and why the causes are important to them. “It is a cause that is very near and dear to my heart,” said Kansas…

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eBay Partners with Feeding America® to Celebrate #GivingTuesday and Fight Hunger and Expands Gifts That Give Back Campaign

Stuart Mitchell

As part of its Giving Tuesday campaign, and ongoing commitment to make a meaningful difference through commerce, eBay has announced its fourth annual #GivingTuesday campaign, supporting Feeding America® in its fight to end hunger. eBay for Charity has teamed up with actress and recording artist Lea Michele – who designed an exclusive limited-edition pin – and other celebrities donating VIP experiences, all to benefit Feeding America and make it easy for shoppers to give back.   Beginning on #GivingTuesday (November 28) through December 8, shoppers can visit eBay.com/FeedingAmerica to uncover…

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JWT #DrawALine for UN Women UK

Stuart Mitchell

The time has come to draw a line to end violence against women and girls forever. This year, as part of UN Women’s annual global initiative to ‘Orange the World’ to symbolise a brighter future without violence, UN Women NC UK is launching a powerful homegrown campaign, #drawaline, asking the public to help us end the silence and to bring about change. As #metoo and its spin offs reverberate through social and other media, both women and men are finding the strength to confront past and present attackers. Despite this,…

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AmazonSmile comes to the UK

Stuart Mitchell

From today, millions of Amazon customers can raise money for UK charities every time they shop at smile.amazon.co.uk. Customers who visit smile.amazon.co.uk will find the exact same Amazon they know and love. They’ll enjoy the same low prices, vast selection and convenient shopping experience – but with an added bonus that Amazon will donate a 0.5% of the net purchase price of eligible products (excluding VAT, shipping fees, and returns) to one of ten charities that customers can choose from. The more customers use smile.amazon.co.uk, the more charities will receive…

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CHEST & Wunderman Health Inspire Hope for National COPD Awareness Month

Stuart Mitchell

November is National COPD Awareness month, and CHEST (American College of Chest Physicians) has released a new video to raise awareness, created pro bono by Wunderman Health. The video is inspired by a palindrome. During the first half, the graphics move downward and the tone, color and VO is dispirited; then the story changes, the graphics travel upward and the colors switch from black to white, becoming more positive. Ultimately, reflecting a reversal in perception, from discouragement to empowerment and hope.  The third leading cause of death in the US, COPD (Chronic Obstructive…

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