New comprehensive research into social media influencers published UK Public believes rules governing advertising by social media influencers confusing and unclear

Regulations governing how social media influencers advertise products online are confusing and unclear with the UK public overwhelmingly believing the system should be more transparent, new research reveals. The comprehensive survey into influencer marketing, published today, was carried out on behalf of Prizeology, a prize promotions agency specialising in promotional regulation and compliance and looked at how the public perceive rules and regulations around influencer marketing.  The research, carried out on 2015 members of the general public, looked at influencer marketing on social media platforms covering Instagram, Facebook, Twitter, YouTube…

Read More

Commemoration of International Women’s Day amidst unprecedented global movement for women’s rights

Coming on the heels of unprecedented global efforts for women’s rights, equality and justice, International Women’s Day, 8 March, will put a spotlight on the tireless work of activists who have been central to these extraordinary movements worldwide. Under this year’s theme, “Time is Now: Rural and Urban Activists Transforming Women’s Lives”, events around the world will capture the vibrant work of activists and their mobilization for change. We will report on many of these iniatives over the coming days and weeks as we get more information on them. Through…

Read More

Serena Williams Celebrates the Glorious Diversity of Women in New Nike Film

In 2017, Serena Williams solidified her status at as the greatest ever by winning the Australian Open while eight weeks pregnant.  Throughout her career, the 23-time Major winner has used sport as a platform for progress. It’s no surprise that with Serena’s return to the court for her first tour-level match next week at Indian Wells, the tennis icon is using the moment to once again stand for equality. “I want people to understand there is no wrong way to be a woman. We shouldn’t be made to feel like…

Read More

Elizabeth Arden & Reese Witherspoon ‘March On’ For Women

Elizabeth Arden announces the launch of the March On campaign, featuring a limited edition lipstick, in the brand’s signature Red Door Red shade and signed by Reese Witherspoon, which will be sold globally with 100% of the proceeds donated to UN Women.  An early advocate of women’s rights, Elizabeth Arden famously provided red lipsticks to the suffragettes marching on Fifth Avenue in 1912. Wearing red lipstick, which wasn’t a socially acceptable practice at the time, became a symbol of the women’s movement and has remained an icon of female power…

Read More

New UNESCO exhibit celebrates rural women on air

Local radio stations supported by UNESCO are challenging gender norms in Africa and inspiring rural women to participate in public debate and promote their own autonomy. An upcoming UNESCO exhibit entitled “On Air with Rural Women” is shining a light on the inspiring stories of rural women’s representation in the media, a group too often overlooked. “On Air with Rural Women” will be inaugurated in Salle Miro on 8 March, 2018, to coincide with International Women’s Day. The exhibition built around real-life radio broadcasts gathered from local stations in 10…

Read More