Month: April 2018

Facebook introduce new measures to help with political advertising

Stuart Mitchell

Facebook has announced new measures to try and combat foreign interference in elections. Facebook will require political advertisers to confirm their identity and location. Facebook CEO Mark Zuckerberg said Friday in a blog post. “Today we’re taking two more big steps: First, from now on, every advertiser who wants to run political or issue ads will need to be verified. To get verified, advertisers will need to confirm their identity and location. Any advertiser who doesn’t pass will be prohibited from running political or issue ads. We will also label…

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Fashionistas, hoarders and ‘wear-it-once offenders’ urged to spring clean their wardrobes and donate to Barnardo’s

Stuart Mitchell

Celebrities are urging ‘fashionistas’, ‘hoarders’ and ‘wear-it-once offenders’ to spring clean their wardrobes and donate any pre-loved or unworn clothes to Barnardo’s. Barnardo’s newest ambassadors Rebekah Vardy, star of ITV’s ‘I’m a Celebrity…Get Me Out of Here’ and Billie Faiers, star of ITVBe’s TOWIE and The Mummy Diaries, join  BBC Radio 1’s Adele Roberts to encourage a giant clear out in aid of the UK’s leading children’s charity. Before delving into their wardrobes on the hunt for items to donate, the celebrity trio took part in a special Barnardo’s quiz…

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MGM Resorts and McCann NY launch Universal Love Project

Stuart Mitchell

MGM Resorts International has announced the release of UNIVERSAL LOVE, a collection of reimagined wedding songs for the LGBTQ community, celebrating the enduring and overwhelming power of love and music to unite. The company’s passion for the UNIVERSAL LOVE project reflects its profound commitment to embracing humanity and the impact music can have on the human experience. UNIVERSAL LOVE offers six newly recorded versions of iconic love songs that give same-sex couples a soundtrack for their own love stories and feature pronouns changed to reflect the world of LGBTQ relationships. The album includes boundary-changing songs…

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Cannes Lions and HP launch #MoreLikeMe to champion diverse creative talent

Stuart Mitchell

Cannes Lions and HP have introduced #MoreLikeMe, a pilot mentoring program designed to build and strengthen diverse creative talent. The program builds on HP’s marketing Diversity Scorecard to support its agencies in their journey of encouraging more diverse creative talent and teams.    The program will select 15 racially and ethnically diverse rising stars from the UK, US and Mexico to attend the 2018 Cannes Lions International Festival of Creativity for an immersive experience including mentoring, networking and curated programming. Following the Festival, participants will join a series of events…

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NADA Partners with National Safety Council on Vehicle Recall Campaign

Stuart Mitchell

The National Safety Council is pleased to have a new partner in support of its Check To Protect campaign, which educates the public about the importance of addressing open vehicle recalls. The National Automobile Dealers Association announced its support of Check To Protect at its annual show in Las Vegas. Wes Lutz, the incoming NADA chairman, will be the first automobile dealer to join forces with the campaign by promoting CheckToProtect.org on his website and during interactions with customers. In addition, Lutz – whose Extreme Dodge-Chrysler-Jeep-Ram dealership is located in…

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