Month: July 2018

PR Internships Awards 2018 winners announced

Stuart Mitchell

The PRCA and PRWeek have announced the winners of the annual PR Internships Awards, an awards programme aimed at celebrating the best in internships and interns. The annual PR Internships Awards took place on Wednesday, 18th July, and saw winners in two categories. The winner of the Best Internship Programme category was Freshwater. There was also a Highly Commended trophy in this category, which was handed to the Government Communication Service. The Best Intern category was won by Selina Khan, who interned at the Government Communication Service. There was also…

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Special Olympics and Coca-Cola celebrate 50 years of partnership

Stuart Mitchell

London’s Piccadilly Circus has played host to the iconic Coca-Cola sign since 1955. Its latest display celebrates Coca-Cola’s 50-year relationship with Special Olympics. On 20 July 2018, major landmarks, stadiums and iconic buildings around the world were lit up a global display of unity, as part of the global Special Olympics 50th Anniversary celebrations. One of these landmarks was the Piccadilly Sign in Central London, familiar home to the iconic Coca-Cola logo. The Special Olympics 50th anniversary video that was displayed on the Piccadilly sign #LightUpForInclusion This worldwide act of unity represents…

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Ben Stiller appointed Goodwill Ambassador for UNHCR, the UN Refugee Agency

Stuart Mitchell

UNHCR, the UN Refugee Agency, has announced the appointment of actor, director, producer and philanthropist Ben Stiller as its newest global Goodwill Ambassador. The announcement comes today as Stiller concludes a trip with UNHCR to Guatemala, where he met some of the men, women and children from the North of Central America who have been forced to flee their homes because of violence. In recent years a growing number of people across El Salvador, Guatemala and Honduras have fled extraordinary, unchecked violence at the hands of organized criminal groups and…

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What you see is what you get – headline prices and cashback or trade-in promotions

Stuart Mitchell

The CAP have recently added advice to their website on headline prices and cashback. CAP’s Compliance team have recently found themselves following up on a number of complaints about sponsored search ads where a stated headline price has been reduced by the amount of a cashback or trade-in offer.  For example; “Camera £2000” or “Printer £50” but where this price includes a cashback amount or a trade-in discount. What’s the problem? Ads that state headline prices in this way, particularly in this medium, are likely to breach this ASA ruling.…

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LDC Launch New Soy Sustainability Policy

Stuart Mitchell

Louis Dreyfus Company (LDC), one of the largest producers of Soy has announced that it is moving towards zero deforestation in its soy supply chain by embedding the UN Sustainable Development Goals (SDGs) into its updated raw materials strategy. As part of its new Soy Sustainability Policy, LDC has committed to publish information on all soy plantations it sources from – either directly or indirectly – as it already does with palm oil. LDC’s statement read: “Soybean oil is already the second most widely used oil in the world. And…

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