Month: September 2018

Retailers urged to sign up to ‘Purple Tuesday’ – the UK’s first ever accessible shopping day

Stuart Mitchell

The UK’s first day dedicated to accessible shopping will take place during the run up to Christmas 2018. ‘Purple Tuesday’ on Tuesday 13th November will see retailers across the country – and online – introduce new measures to make the shopping experience more inclusive for disabled customers. The initiative is being co-ordinated by the disability organisation Purple and has been endorsed by the government. Leading brands including Argos, Asda, Sainsbury’s, and Marks & Spencer have already pledged their support, as have owners of some of the UK’s busiest shopping destinations such…

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ASA secures changes to viagogo’s website – misleading pricing information removed and costs now clearly displayed and transparent to consumers

Stuart Mitchell

The ASA have released a post which tells of the changes that they have had made to Viagogo’s site. I have enclosed the text of the link below, but please have a look at the ASA site as there are lots of things of interest to anyone with an interest in Ethical Marketing. We have secured changes to the pricing information appearing on the website of secondary ticketing provider viagogo, so that consumers aren’t misled. As a result of our work, pricing information will now be made clear with one…

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CIPR #AIinPR launches crowdsourced literature review to explore the impact of AI on professions

Stuart Mitchell

The CIPR #AIinPR panel is inviting submissions to a literature review on the impact of artificial intelligence (AI) on the professions. The panel’s objective is to understand and characterise the impact of AI based on academic literature and contemporary, informed contributions from think tanks, organisations and individuals. Content shared in the past 12 months via the AIinPR hashtag on Twitter has already been recorded by the panel. Anne Gregory Hon CIPR, Professor of Corporate Communication at the University of Huddersfield, is leading the project. Anne is a former President of the…

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ECHO Distance Learning Program Brings STEM Lessons From Detroit to the World

Stuart Mitchell

A small, rural elementary school in northern Michigan. An urban charter school in California. Separated by thousands of miles, on any given day such schools may come together to learn about astronomy, weather, habitats and more through the Michigan Science Center’s ECHO Distance Learning Program. ECHO, which stands for Engaging in Collaborative Hands-On learning, is part of the Science Center’s Traveling Science program. It uses video conferencing to connect classrooms from any location with a museum educator who conducts interactive lessons in real time. For schools that do not have…

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Walmart Hires More Than 206,000 U.S. Military Veterans and Promotes More Than 30,000 Since the Launch of the Veterans Welcome Home Commitment

Stuart Mitchell

Walmart announced that the company has hired more than 206,000 veterans and promoted more than 30,000 to roles with higher pay and greater responsibility since launching its Veterans Welcome Home Commitment in May 2013. The commitment guarantees a job offer to any eligible, honorably discharged U.S. veteran who has separated from service since the commitment was announced on Memorial Day 2013. Walmart is now more than 80 percent of the way to reaching its goal to hire 250,000 veterans by 2020.* Approximately 1,300 veterans and their families return to civilian…

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